Publix Super Markets and March of Dimes have launched their annual in-store campaign, inviting customers to donate at the register through Aug. 21 to support maternal and infant health programs.
The partnership spans more than 30 years. Funds raised support March of Dimes programs including NICU Family Support and maternal health education.
“For decades, Publix has been more than a corporate partner, they are committed champions for moms, babies, and families in the communities they serve,” said Cindy Rahman, president and CEO of March of Dimes. “Together, we’ve shown that when people come together, even the smallest act of generosity can make a lasting impact.”
Publix’s 2025 register campaign raised nearly $5.4 million, earning the grocer recognition as March of Dimes’ No. 1 corporate partner for the 10th consecutive year. According to Publix, the company has raised more than $100 million at the point of sale for the organization since the campaign launched in 1995.
An associate’s story
This year’s campaign features Kevin Duffy, store manager of the Publix in Millbrook, Alabama, and father of three children who were born preterm and required neonatal intensive care.
“Seeing that one of our sons could be born with a collapsed lung and only need a chest tube for two days because of the research March of Dimes has funded over the years is a miracle,” Duffy said. “I’m proud to know what Publix stands for and how much we give back to the community in ways like our work with March of Dimes.”
Community mission
“Being involved as responsible citizens in the communities we serve is a core part of the Publix mission,” said Dwaine Stevens, Publix director of community relations. “That commitment began with our founder, George Jenkins, and remains a defining part of who we are today.”
Publix is the largest employee-owned company in the U.S. with more than 260,000 associates and operates more than 1,440 stores in Florida, Georgia, Alabama, Tennessee, South Carolina, North Carolina, Virginia and Kentucky.
March of Dimes, founded in 1938 and headquartered in Arlington, Virginia, supports research, education and advocacy to improve outcomes for mothers and babies.