This year marks a milestone for Union, New Jersey-based Smarties Candy Co. as it celebrates its 75th anniversary. Founded in 1949, Smarties has been a family-owned business in the candy industry, producing billions of candy rolls.
To commemorate the anniversary, Smarties invites attendees of Sweets & Snacks to visit Booth No. 20550 for a chance to secure a limited edition 75th Anniversary Smarties roll from 11 a.m.-noon on May 14.
“Reaching this 75-year milestone is a testament to the enduring appeal of Smarties and the dedicated efforts of every single person in our company,” said Jessica Dee Sawyer, co-president of Smarties Candy Co. “Join us as we unwrap 75 years of sweet memories at Sweets & Snacks first ever expo in [Indianapolis], rolling forward into a delicious future.”
The 75th Anniversary event will be a highlight at the Sweets & Snacks Expo. Visitors will delve into the history of Smarties while receiving a exclusive commemorative candy roll.
About Smarties Candy Co.
Smarties Candy Co. was founded in 1949 by Edward Dee in New Jersey. Today, it remains a family-operated business led by a team of fifth-generation candy makers. With factories in New Jersey and Ontario, Smarties produces more than 2 billion rolls per year, available everywhere candy is sold.
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