Americans rank Cheez-It and Pringles in their top favorite snack brands for summer road trips, according to a new survey from Kellanova on the snacking preferences of 2,000 U.S. adults who had recently gone on or plan to go on a road trip. “With the summer road trip season kicking off, we wanted to find out what people love to munch […]
Tag: snacking survey
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Snacking Report: Consumers Seek More Intentional Opportunities To Indulge
Mondelēz International has released findings from its sixth annual State of Snacking report, a global trends study examining how consumers make snack decisions. Overall, indulgence and treating remain at the front of the category, with most consumers snacking as a treat or reward. Developed in partnership with The Harris Poll, the State of Snacking survey […]