Marketing Archives - Page 68 of 75
Posted in, West

California Strawberry Season In Full Swing

California strawberry peak season is officially here, according to the California Strawberry Commission. California strawberries are available year-round; March through August mark the peak season. Eighty-eight percent of the strawberries in the United States are grown in California. They’re grown by more than 500 family farmers. “California strawberry farmers consider food safety their top priority,” […]

Posted in, New Products, West

Aladdin Adds Insulated To-Go Containers To Adult Lunch Offering

Aladdin, a brand of Pacific Market International (PMI), introduces the newest addition to its Adult Lunch collection: the Insulated To-Go Food Containers. Available in two sizes, both are reusable versions of iconic to-go deli containers. But the resemblance stops there—the Aladdin version is reusable and designed to easily transport hot or cold meals from home […]

Posted in, Beverage News, Marketing News, National

Study: Consumers Will Pay More For A ‘Made In The U.S.A’ Label

New research published in the Journal of International Marketing shows that consumers are willing to pay a premium for products made in countries with favorable reputations. “Our findings show that consumers not only prefer and assign a higher value to branded products from a country of origin with a favorable country image but also are […]

Posted in, Albertsons, Market Profile, West

2012 Southern California Profile: Supervalu’s Klug Talks Hyper-Local, Diversity

[gn_note color=”#66cc66″] The 2012 Southern California Profile originally ran in the March 2012 edition of The Shelby Report of the West. The profile will be published on theshelbyreport.com one month after it has run in print. [/gn_note] The marketplace is constantly evolving, and nowhere is that more evident than in Southern California. Sue Klug, president […]

Posted in, Midwest

Valli Produce to Open Fifth Location

Valli Produce International Fresh Market, with four locations in Illinois, will open its fifth store this spring in Rockford. Its current locations include Arlington Heights, Hoffman Estates, Glendale Heights and Loves Park. “We are optimistic about the future,” said Alfredo Presta, one of the three founders of the company. “Our focus is on increasing sales […]

Posted in, Marketing News, West

Integrated Cinco De Mayo Program Kicks Off California Avocado Season

With 81 million pounds of avocados forecast to be consumed for Cinco de Mayo festivities, the event is shaping up to move even more fruit than February’s “Big Game.” The California Avocado Commission (CAC) plans to kick off its spring-through-early-fall season with a strong Cinco de Mayo program that integrates consumer advertising, public relations outreach, […]

Posted in, Southeast

Fresh Market Vetting Local Food Products At Open House

Greensboro, N.C.-based The Fresh Market will hold an open house for local vendors to showcase their products from 8 a.m.-2 p.m. Friday, March 16, at the O.Henry Hotel in Greensboro. Growers and manufacturers can introduce their “retail-ready products” to The Fresh Market and learn about the company’s process for selecting, promoting and selling local products […]

Posted in, National

Campbell’s To Phase Out Toxic Chemical BPA From Cans

After months of pressure from consumer, public health and concerned parents’ organizations, Campbell’s Soup Co. has announced that it will phase out the use of the toxic chemical bisphenol A (BPA) in its can linings. However, the company has not provided a timeline or identify what alternative can-lining materials it will use. Exposure to BPA, […]

Posted in, National, New Products

Glory Foods Reintroduces Sensibly Seasoned Lower Sodium Line

Columbus, Ohio-based Glory Foods Inc. has reintroduced its lower sodium product line, Sensibly Seasoned. All Glory Foods Sensibly Season-Lower Sodium products have met the American Heart Association food criteria for saturated fat and cholesterol for healthy people over 2 years of age and display the heart-check mark on each can. The Sensibly Seasoned-Lower Sodium product […]

Posted in, Marketing News, West

Pear Bureau Northwest Holds Seasonal Display Contest

Reminding retailers and consumers alike that pears are a fresh choice during the winter months, Pear Bureau Northwest is holding a nationwide display contest to encourage retailers to creatively promote U.S.A.Pears. Independent retailers participating in the Winter Festival Display Contest will maintain a winter-themed pear display in their stores for a minimum of two weeks […]

Posted in, Midwest, New Products

Just Bare Introduces Chicken For Deli, Frozen Categories

Just Bare® chicken, a nationally distributed brand of premium, natural, antibiotic-free products, has expanded its line to the deli and frozen retail categories. Featuring attributes like “no animal by-products,” a commitment to carbon reduction, and third-party animal humane certification under the American Humane Certified® Farm Program, Just Bare appeals to consumers who want simply raised […]

Posted in, Equipment & Technology, West

Bumble Bee Foods Unveils 2012 BeeWell for Life Program

San Diego-based Bumble Bee Foods has unveiled an upgrade to this year’s BeeWell for Life®, the leading North American seafood brand’s signature interactive health and wellness program. BeeWell for Life(TM) is designed to help consumers lead a more healthful lifestyle using the dedicated resource website www.BeeWellForLife.com. The program offers consumers the chance to earn points […]