An IRI Consumer Connect Survey reveals private brand dollar sales grew 3.8 percent in 2019, twice the rate of national brands. Although 57 percent of consumers say their financial health is good, fears of a recession are driving slightly less consumer confidence in Q3 2019, according to the latest IRI Consumer Connect Survey results. Expecting […]
Tag: IRI Consumer Connect Survey
Posted inHealth & Wellness, Center Store, Marketing News, Merchandising News, National, Nonfood Items, Sustainability News
IRI Consumer Connect Survey: CPG Non-Edible Sales Trends Mixed
Consumer confidence peaked in the second quarter of 2019, but spending is down and saving is up, according to the latest IRI Consumer Connect Survey results. Even though 56 percent of consumers say their financial health is good, CPG unit sales were flat or down and the non-food sector is struggling as well. To examine […]