Earlier this year, Hy-Vee along with Wellmark Blue Cross and Blue Shield and UnityPoint Health jointly announced Blue Rewards, a unique new option in health insurance designed to reward customers for healthy behaviors. Now, the companies are sharing more about the plan and its rewards. Designed with the busy, health-conscious consumer in mind, Blue Rewards […]
Tag: health
Gluten-Free Foods Surge 63 Percent In Last Two Years
These days it seems that grocery shelves are exploding with gluten-free choices, due in large part to greater awareness of a gluten-free diet as a result of increasing diagnoses of celiac disease and other gluten sensitivities as well as the diet’s perceived health benefits. It’s little surprise, then, that recent Mintel research finds the gluten-free food […]
The Produce Mom Hosting #HealthyThanksgiving Twitter Party On Wednesday
Thanksgiving’s nearly here, and moms who are trying to offer up a “wow” factor along with their healthy Thanksgiving feasts may find it more of a challenge than a celebration. For fresh, family-friendly holiday meal ideas with pizzazz, The Produce Mom and her partners are hosting a #HealthyThanksgiving Twitter party at 9 p.m. (ET) Wednesday, […]
Probar Partners With Utah Food Bank To Donate 50K Meal Bars
Probar, creator of convenient, healthy, plant-based food products, is partnering with Utah Food Bank in support of Feeding America’s nationally recognized BackPack Program. Probar has made a commitment to donate 50,000 Meal bars over 12 months starting this month. The BackPack Program works in conjunction with after-school programs to ensure that children at risk of […]
Organic Trade Association Moves To Tighten Organic Standards
Acting on extensive feedback and input from its members, the Organic Trade Association (OTA) last week filed two petitions with the National Organic Program to amend the national list of substances that can be used in organic production and processing—in one case strengthening the requirement for organic ingredients and, in the other, removing a non-organic […]
Sunset Kumato Named Best Tomato For Men
The Kumato could be called the king of tomatoes, as Men’s Health Magazine recently dubbed the Sunset tomato the best for men. Introduced in 2010, Sunset says its Kumato brand tomatoes have gained a following for their unique color, perfect size and well-balanced flavor. These non-GMO verified tomatoes naturally turn a reddish-brown color at their […]
H-E-B Launches Nutrition Services In Select Texas Stores
H-E-B has partnered with the American Diabetes Association (ADA) to launch H-E-B Nutrition Services. Registered dietitians and nutritionists will be in select stores throughout Texas providing affordable nutrition education and care, including private one-on-one consultations, grocery shopping tours, cooking demonstrations, group health classes, kids cooking classes, “lunch-and-learn” sessions, disease management classes and more. The announcement […]
House Foods Intros ‘Biggest Loser’-Branded Packaging For Tofu Shirataki Noodles
House Foods, a premium tofu purveyor since 1983, has unveiled a new look for its category-leading Tofu Shirataki noodles. The noodles now feature branding from NBC’s “The Biggest Loser” to encourage consumers to eat consciously and get in shape like the contestants on the show. “The Biggest Loser has been integral in showing Americans how to […]
Aldi’s Exclusive ‘LiveGfree’ Product Line Becomes Permanent Addition In Stores
Aldi has added its exclusive gluten-free brand “LiveGfree” as a permanent lineup in its stores. The line features 17 items—from bread, pasta and pretzels to cookies, brownie mix and granola. Illinois-based Aldi says that adding LiveGfree products to its exclusive offerings was a direct response to the overwhelmingly positive feedback received from its shopper base. […]
United Family Supports Breast Cancer Awareness With ‘Pink Tuesdays’
The United Family of stores continues its Pink Tuesdays promotion this year, a fundraising effort to help support breast cancer research and awareness. On Tuesdays during October, United will donate $1 for every guest wearing pink who makes a purchase of $10 or more, up to a maximum of $10,000. In addition, guests can purchase […]
Study: Nearly 100% Of Sales Growth At Leading CPGs Is From Lower-Calorie Foods
Providing consumers lower-calorie foods is good for business and public health, according to a new research report from Hudson Institute, an independent policy research organization. The Healthy Weight Commitment Foundation (HWCF) asked Hudson Institute to analyze sales data from the 16 major food and beverage companies it counts among its members to determine both trends […]
Popchips Launches First-Ever National Television Campaign
Popchips Launches First-Ever National Television Campaign Sept. 22 was the launch date for Popchips’ first national TV campaign, in which it shares the “magic” of its creation of popped potato and veggie chips that have “all the flavor and half the fat of a greasy, fried chip.” The campaign is called “the popchips way.” The […]
RAP Protein Gummies A Lighter, Sweeter Alternative To Bars
RAP Protein Gummies, the first protein gummy snack to hit the market, launched nationwide on Sept. 10. RAP Protein Gummies are a convenient alternative to protein bars and shakes, which are often heavy in fat, available in a limited flavor profile and can be time consuming to make at home. The new gummies are fat […]
Report: Latinos A Bright Spot For Nutritional Supplements Market
Hispanics have taken to using supplements in greater numbers over the last five years, and comprise the fastest growing ethnic population for vitamin and mineral use, according to Nutritional Supplements in the U.S., 6th Edition, a recent report by market research publisher Packaged Facts. The market growth in this segment is particularly noticeable when compared […]
Eggland’s Best Reveals Lower Calorie Count For Its Eggs
After years of testing, Eggland’s Best (EB) says the calorie count for its large eggs has been reduced from 70 calories to 60 calories. “Three different outside labs were used to confirm the lower calorie content,” said Dr. Bart Slaugh, director of quality assurance at Eggland’s Best. “The calorie count of EB eggs dropped 10 […]
BPIA Registration Workshop To Be Held Next Month
The 2014 Biopesticide Industry Alliance (BPIA) Registration Workshop will be held in Arlington, Va., Sept. 30-Oct. 1. Developed in association with the TSGE Forum, members of the BPIA regulatory committee and TSGE Forum say they are working to put together an excellent program about understanding the requirements involved in registering a biopesticide. The workshop at […]
‘Gluten-Free’ Labeling Rule Now In Effect
In August 2013, the Food and Drug Administration issued a final rule that defined what characteristics a food has to have to bear a label that proclaims it “gluten free.” The rule also holds foods labeled “without gluten,” “free of gluten” and “no gluten” to the same standard. Manufacturers had one year to bring their […]
Veggie Patch Launches Two New Vegetable Products
Seeking to satisfy Americans’ increasing appetite for healthier food options and the desire to incorporate more vegetables into their diets, Veggie Patch, a leading brand of flavorful and healthy vegetable-based foods, says it is debuting two new and unique creations: Roasted Red Pepper Falafel and Moroccan Red Lentil Cakes. Veggie Patch’s new Roasted Red Pepper […]
Klugs Get Good News About CF Clinical Trials
Unified Grocers’ Sue Klug and her teenage daughter Shelby, who suffers with cystic fibrosis, have been longtime supporters of the CF community. Their family has helped host countless fundraisers and raise generous funds for the Southern California chapter of the Cystic Fibrosis Foundation (read more about their efforts here). The Klugs and other Cystic Fibrosis […]
Report Reveals Health & Wellness Still Reigns As Top Marketplace Priority
Acosta Sales & Marketing, a leading full-service sales and marketing agency in the consumer packaged goods industry, has released “Health & Wellness 360°,” a comprehensive report dedicated solely to the mega trend of health and wellness. The report takes an all-encompassing look at health and wellness in the CPG industry, revealing six critical facets—nutritional, social, […]
