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Posted inCenter Store, Frozen Food, Marketing News, Meat/Seafood/Poultry, Perishables, Sustainability News, West

Bumble Bee Foods Moving To ‘Best In Market’ Broker Coverage

San Diego-based Bumble Bee Foods is moving to a “Best in Market” broker coverage model to prepare for growth in 2020 and beyond. The go-to-market approach will use a mix of direct, broker assist and local broker coverage to best address local markets and channels. Advantage Sales previously had represented Bumble Bee for more than […]