The Kraft Heinz Co. announced it will not launch any new products in the U.S. with Food, Drug & Cosmetic colors, effective immediately, and will remove the remaining FD&C colors from its U.S. product portfolio before the end of 2027. To date, nearly 90 percent of Kraft Heinz’s U.S. products are free of FD&C colors (by […]
Tag: food
Good & Gather, Target’s New Food Brand, Set To Release Sept. 15
Good & Gather, the latest addition to Target’s own-brand lineup, will hit stores on Sept. 15. The launch will bring 650 new products to the Minneapolis-based retailer’s shelves, with all 2,000-plus items available by late next year. The Good & Gather products range from dairy and produce to ready-made pastas, meats and more—all with no […]
Reader’s Digest Annual Survey Reveals The Most Trusted Brands In America
Reader’s Digest has released the results of its third annual Trusted Brand Survey, published in the June issue that is available now. More than 5,500 Americans across the country participated in the online survey, which awards the “Reader’s Digest Most Trusted Brand” title to winners in 40 product categories, including travel, food and beverage, automotive, beauty and […]
Millennials Weigh In On What Makes Food Brands Authentic
Watershed Communications has released findings from two national ethnographic studies examining the media habits of millennial food and beverage consumers. The “Media Habits of Millennials” (see infographic below) study investigated whether social media and influencer marketing have eclipsed the impact of traditional editorial coverage. The “What Matters to Millennials” (infographic below) study set out to […]
