Do your private brand products stand out on the shelf or do they fade into the background—simply another can, box or bottle among a sea of competitors? In today’s retail environment, 98 percent of national brand assortment is the same across retailers—making differentiation through private brands vital to a retailer’s success. And what’s on the […]
Tag: Daymon
Posted inNortheast, Marketing News, Private Label Brands
Daymon Expands Services To Include National Representation
Daymon is expanding its portfolio of services to include national representation, an added service for select suppliers and brands across the United States. Daymon officials said the decision to extend national coverage to manufacturers of private brands as well as suppliers of niche, specialty and fresh products is a natural progression for the company and […]