Craft Brew Alliance Inc., (CBA), a Portland, Oregon-based craft brewing company, has launched La Rubia Blonde Ale in New York and Connecticut. The company says its expansion builds on La Rubia’s double-digit growth to date. La Rubia was created by father and son duo Luis Brignoni and Luis “Pops” Brignoni Sr., who are both originally […]
Tag: Craft Brew Alliance
Anheuser-Busch Purchases Remaining Shares Of Craft Brew Alliance
On Nov. 11, Craft Brew Alliance (CBA), a Portland, Oregon-based brewing company that creates craft beers, and Anheuser-Busch (A-B) said they will expand their partnership, with A-B agreeing to purchase the remaining CBA shares it does not already own in a merger transaction for $16.50 per share, in cash. “Today’s announcement represents an exciting next […]
Craft Brew Alliance Tests Low-Proof, Low-Cal Seltzer Line
The Craft Brew Alliance‘s (CBA) pH Experiment has developed a low-alcohol, low-calorie beverage called Pacer Low Proof Seltzer. The pH Experiment is a growth unit within CBA. The seltzer is its second new product test. Pacer Low Proof Seltzer will be offered in three flavors: blood orange, Meyer lemon & lavender, and melon & mint. […]
CBA Launches New Growth Unit Focused On Quenching Thirst
Portland, Oregon-based Craft Brew Alliance (CBA) is launching a new standalone business unit, the pH Experiment, dedicated to creating, incubating and accelerating growth with new products and experiences that put drinkers’ needs first. The growth unit is the evolution of CBA’s Innovation team and its pH Experiment beverage initiative, which launched in 2018 as a litmus […]
