chief marketing officer Archives
Posted inSnacks Brands, Home Page Slider, Midwest

Kar’s Nuts Names Jen Bauer As Chief Marketing Officer

Madison Heights, Michigan-based Kar’s Nuts, a manufacturer of premium snacking products under the Kar’s, Second Nature and Sanders Fine Chocolatiers brands, has named Jennifer Bauer as chief marketing officer. Bauer brings to Kar’s Nuts more than 17 years of marketing experience with consumer-packaged goods companies, including the last seven years in the snacking category. She has […]

Posted inGrocery News, Dairy News, Marketing News, Perishables, Southwest, Suppliers

Borden’s Elsie Steps Back Into Spotlight With New Look

Borden, founded more than a century and a half ago, has re-emerged with new ownership, leadership, a focus on its people and an optimistic vision. At the center of the revival is Elsie, Borden’s “spokescow,” who has been given a more modern look. First introduced by Borden in 1936, Elsie is one of America’s best-known […]

Posted inMidwest, Executive News, Home Page Slider, Independent Store News, Store News, Women In The News

Price Chopper Enterprises Promotes Casie Broker To CMO

Price Chopper Enterprises (PCE) in Overland Park, Kansas, has promoted of Casie Broker to CMO. Broker has been with the PCE for the past eight years, most recently as VP of marketing. In her new role, her responsibilities expand to include all Price Chopper brand marketing and IT-related marketing activities. Her most recent accomplishments include successfully […]