Brenham, Texas-based ice cream maker Blue Bell is debuting a new flavor—Raspberry Fudge Brownie Ice Cream—which began arriving in stores last week. Raspberry Fudge Brownie is an almond ice cream combined with fudge brownie chunks, flakes of dark chocolate and a raspberry sauce swirl. “We are excited to add a flavor that features raspberry to […]
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Blue Bell Introduces Key Lime Mango Tart Flavor
Blue Bell closed out July, National Ice Cream Month, with the launch of a new flavor—Key Lime Mango Tart, a sweet and tangy key lime ice cream blended with graham cracker crust pieces and a mango sauce swirl. “We like to think of our new Key Lime Mango Tart as sunshine in a carton,” said Joe […]
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Blue Bell Rolls Out New Chocolate Peanut Butter Cookie Dough Flavor
Blue Bell is combining two consumer favorites in its latest ice cream flavor, Chocolate Peanut Butter Cookie Dough Ice Cream. It combines chocolate ice cream with peanut butter cookie dough pieces and milk chocolate chunks. The new flavor is arriving in stores this week. “We have made flavors with chocolate and peanut butter before, but […]
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Blue Bell Ice Cream Reaches Northern New Mexico In Latest Expansion
Blue Bell Ice Cream began rolling out to dozens more cities across New Mexico and parts of the Midwest and Southeast this week. In New Mexico, the ice cream will be available in grocery stores in Albuquerque and the surrounding cities of Belen, Bernalillo, Espanola, Grants, Los Lunas, Milan, Rio Rancho, Santa Fe and Socorro. […]
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Blue Bell Launches Redesigned Website Now Featuring Store Locator
Blue Bell Ice Cream has rolled out a redesigned website created for the company by its advertising agency, Houston-based Richards/Carlberg. Blue Bell hopes that consumers looking for information about the company and its products will find the new site easier to navigate. The site also has a new look. Working with Blue Bell’s in-house marketing […]