The California Avocado Commission (CAC) has unveiled a new advertising campaign and marketing program to support this season’s California avocado crop. CAC’s new advertising campaign began in March with a combination of traditional and digital media in the West and a focus on California. “The commission’s new advertising campaign theme is ‘The best avocados have […]
Tag: ad campaign
The Laughing Cow Reformulates Recipe, Updates Packaging
The Laughing Cow cheese brand recently rolled out a new recipe reformulation adding more calcium, creaminess and flavor into each wedge, which also contains 2g of protein and is made with real cheese. Changes also include new packaging that highlights its logo, The Laughing Cow. The company is on a mission to inspire people to […]
Giant Food’s New Promotional Campaign Celebrates Shared Connections
Giant Food, a greater Washington D.C. regional grocery chain, has unveiled a new marketing campaign introducing Giant’s new tagline, “The Little Things Are Giant.” The campaign highlights the “connections shared over great food and how these moments between family and friends are made even more special with the help of Giant’s product assortment, ease of shopping and […]
Hallmark Aims To Spread Cheer With New Holiday Cards, Videos
According to Hallmark research, nearly three-fourths of consumers who send holiday cards do so because they know how good it feels when they receive a holiday greeting. This holiday season, Hallmark wants to “help people celebrate by spreading cheer to those they love with new selections of intricately designed Signature cards.” The holiday collection features […]
