IRI and The Female Quotient, an organization advancing equality in the workplace through cross-industry collaboration, have published a new paper, “Understand Me, Don’t Define Me.” The paper discusses insights and recommendations for marketers on how to prepare to win with Gen Z, a new, powerful generation of shoppers that account for 20 percent of all U.S. […]
Category: National
Industry Leader Kantor Joins NACS As General Counsel
Doug Kantor has joined NACS (National Association of Convenience Stores) as general counsel. Kantor most recently served as a partner at Steptoe & Johnson LLP. In this role, he worked with the NACS government relations team to define effective policy-based solutions to public policy issues ranging from fuels to financial services. Kantor also established and administered […]
Does Your Meat Case Reflect Diversity Of Multicultural Consumer Base?
Sponsored content by Michael Uetz / Managing Principal, Midan Marketing, strategic meat marketing, research and creative communications agency With each new generation, the population of the United States is becoming more racially and ethnically diverse. Estimates from the U.S. Census Bureau show that about 60 percent of Americans today identified as non-Hispanic White in 2019. […]
Instacart Releases New ‘Plant Power’ Trends Report
Instacart has released its “Plant Power” report, a new data-driven examination of the mainstream consumer migration to plant-based alternatives. According to Instacart sales data, one in three Instacart customers has purchased a plant-based meat or milk product. Further, according to a recent Instacart survey conducted by The Harris Poll, when asked about the grocery and food […]
NGA, FMI Members Talk Policy Issues With Congress
‘Significant concerns’ shared during ‘Day in Washington’ by Eric Pereira / staff writer Hundreds of grocers and wholesalers from across the nation recently connected virtually with members of Congress to share some of the day-to-day challenges they’re facing and to advocate for key policy issues impacting the supermarket industry. In a recent recap call, officials […]
IRI’s New Intelligence Suite Powered By IRI Liquid Data
IRI, offering innovative solutions and services for consumer, retail and media companies, has launched its Intelligence Suite, a cloud-native solution powered by IRI Liquid Data. This enables CPG manufacturers, retailers and media partners to combine their proprietary data and data science capabilities with IRI’s expansive assets and build their own applications in an easy-to-use, safe […]
Double Total Company Net Income With Halo Merchandising
Sponsored content Halo Merchandising can provide retailers the opportunity to double company net income. The Halo Effect is caused by consumer behavior. Grocery consumers buy full meals, not individual items. Fully understanding the Halo Effect and more importantly realizing its potential benefits requires sophisticated AI technology and automation. The Halo Effect should be understood and […]
NCS Finds Consumers Increase Spending On Barbecue-Related Products
U.S. consumers purchased barbecue-related consumer packaged goods items at a faster rate this past April than they did over the same period in 2019, according to new analysis from NCSolutions, a company for improving advertising effectiveness for the CPG ecosystem. Also, consumers spent more on a range of barbecue-focused products this April compared to March. NCSolutions found that […]
