On the heels of its $1 million bakery expansion earlier this year, Ukiah, Calif.-based Pamela’s Products continues to grow its expertise with two new hires, Business Manager Donna Williams and Sales and Marketing Coordinator Hannah Hershey. GM Alana Rouse also assumes a larger role at the 76,000-s.f facility, leading a 64-person team to build upon […]
Category: National
MiO Liquid Water Enhancer Scores First-Ever Super Bowl Ad
Kraft says that MiO, pioneer of the fast-growing liquid water enhancer category, will debut a new 30-second commercial during the third quarter of Super Bowl XLVII on Feb. 3. “Nearly two years since we launched, MiO has already proven to be a huge hit with millions of fans,” said Doug Weekes, VP of refreshment beverages […]
Western Union Signs Five-Year Agreement With Safeway
The Western Union Co., a leader in financial services, has renewed an agreement with Safeway Inc., one of the largest food and drug retailers in North America. Under the terms of the agreement, more than 1,640 Safeway store locations across the United States and Canada will continue to offer Western Union global money transfer services. […]
Lipton Marketing Campaign Features First TV Ad For Black Tea Since 1989
Lipton is putting the spotlight on its black tea to encourage consumers to “Drink Positive” in 2013. As part of this effort, the brand has unveiled a new national advertising campaign for its classic black tea, a first in more than 20 years. The multi-channel campaign includes television, digital, in store, social, public relations and […]
Saffron Road Introduces First Non-GMO Verified Frozen Entrée In U.S.
Saffron Road, the packaged food brand of American Halal Co., is launching the first frozen entrée of its kind nationally at the end of January. The new gourmet, frozen entrée, Chana Saag with Cumin Rice, is the first frozen entrée in the U.S. to be Non-GMO Verified. In addition to Saffron Road’s existing 12 World […]
‘Got Milk?’ And Fuel Up To Play 60 Kick Off ‘Breakfast Blitz’
This year, the national Milk Mustache “got milk?” Campaign is partnering with Fuel Up to Play 60, the National Dairy Council and National Football League’s in-school nutrition and physical activity program, for a national effort to get the message across about the importance of a good breakfast. Eating a good breakfast helps kids be at […]
MyWebGrocer Wins 2012 Marcom Gold Award
MyWebGrocer’s Brand Activation Suite has won a Gold Level MarCom Award in the web elements/ads category. The international competition recognizes outstanding creative achievement by marketing and communication professionals, and for the 2012 award chose winners from more than 6,000 entries. MyWebGrocer (MWG) is a leading provider of digital solutions for the grocery industry. The Brand Activation […]
The Greek Gods Brand Launches Kefir Low Fat Cultured Milk
The Hain Celestial Group’s The Greek Gods brand has added a drinkable Kefir low fat cultured milk to its lineup. The Greek Gods Kefir is available in flavors that mirror Greek-style yogurt customer favorites, according to a news release. “With all of the qualities that customers expect from The Greek Gods brand Greek-Style Yogurt, we […]
7-Eleven Offers Brazilian Roast Coffee For $1 On Wednesdays In January
To encourage coffee-loving customers to try its latest, darkest roast coffee, 7-Eleven is holding Dollar Coffee Wednesdays in January, when every size cup of coffee will cost $1. The new Brazilian Dark Roast is the convenience retailer’s richest, most full-bodied coffee to date, according to a news release. Made from 100 percent Arabica beans, the […]
Fresh & Easy Introduces New eatwell Products
Fresh & Easy Neighborhood Market has expanded its offering of eatwell products with more than 20 new selections containing no more than 25 percent of the total daily values for calories, fat, saturated fat and sodium (based on a 2,000 calorie diet). New fresh&easy eatwell products in stores now include: • Fresh Fish Steamers ($5.99)—Salmon […]
Van’s Natural Foods Brings Certified Gluten-Free Products To Stores
Van’s Natural Foods is bringing a new line of gluten-free cereals, crackers and snack bars rich in whole grains, including millet, quinoa and amaranth, to grocery stores. The Gluten-Free Certification Organization certifies all of Van’s cereals, crackers and snack bars gluten free. The breakfast items and snacks, like all Van’s products, have no artificial sweeteners, […]
RightSize Introduces New Single-Serve Smoothie Packs
RightSize has new single-serve packs. One packet is added to an 8-oz. serving of skim milk in a RightSize blender bottle to create a thick and creamy meal replacement smoothie. “Today’s lifestyles are so hectic, we believe it’s important to make losing weight as easy and convenient as possible,” says Laurie Chapman, brand manager at […]
RPE Introduces Old Oak Farms Brand For Potatoes And Onions
RPE has introduced a new name to its family of brands—Old Oak Farms. This will be the core commodity brand for the company moving forward and will be widely available this year. Encompassing all standard varieties of potatoes and onions, Old Oak Farms is a comprehensive brand. The line includes russet, gold, red, jumbo russet […]
Top Customer Experience Trends To Watch In 2013
Temkin Group, a leading market research and consulting firm that helps organizations improve their customer experience, has released its forecast of 13 customer experience trends to watch in 2013. In a previous research report, The Future of Customer Experience, Temkin Group identified that the practice of customer experience had entered into what it calls The […]
NCA Opens Registration For 2013 Sweets & Snacks Expo
Registration has opened for the 2013 Sweets & Snacks Expo, to be held May 21-23, at Chicago’s McCormick Place. Sponsored by the National Confectioners Association, the 2013 expo is poised to be the most successful in the event’s 17-year history with exhibit space sales nearly at capacity five months in advance. A number of big-name […]
Snacking In America
Make no mistake—we’re living in the Great Age of Snacking. One doesn’t have to look too long or hard to find headlines about Americans’ snacking behaviors and the promise of opportunities for food and beverage manufacturers and food retailers. The rise of snacking occasions can be culturally intertwined with the growth of eating-alone occasions and […]
C.H. Robinson Helps Timberwolves Foundation Tip Off Initiative
Through WolvesCare Month, presented by C.H. Robinson, the Minnesota Timberwolves FastBreak Foundation will turn its attention this January to some of the Wolves’ smallest fans, but those with the biggest hearts: children suffering chronic illnesses. Throughout the month at each Timberwolves game and at events across the community, the FastBreak Foundation’s WolvesCare initiative will work […]
Industry Reacts To FDA’s Release of Proposed Food Safety Regs
Industry leaders from the Food Marketing Institute (FMI), Grocery Manufacturers Association (GMA), Produce Marketing Association (PMA) and United Fresh are reacting to the U.S. Food & Drug Administration’s (FDA) release of proposed food safety regulations. FMI President and CEO Leslie G. Sarasin “The proposed rules—Preventative Controls for Human Food and Produce Safety—are important components to […]
La. Ag Commissioner Responds To Congress’ Farm Bill Extension
Louisiana Department of Agriculture and Forestry Commissioner Mike Strain, DVM, has responded to Congress’ Farm Bill extension: “While Congress worked on passing the fiscal cliff bill over the New Year holiday, those in the agriculture industry eagerly anticipated movement on the expired Farm Bill. A short-term extension of the bill blocks milk and bread prices […]
Hormel Foods Buys Skippy Peanut Butter Brand For $700M
Hormel Foods, the maker of Spam luncheon meat, is paying $700 million to buy the Skippy peanut butter brand from consumer products maker Unilever, the companies announced today. CNNMoney reports that Hormel said Skippy has annual sales of $370 million, nearly $100 million of which comes from outside the U.S. Skippy, which was first introduced […]
