Farmstead, the online grocery delivery service in San Francisco, California, is using compostable produce bags for deliveries to customers. Prior to the shift to compostable produce bags, the company was using thin-plastic film typically seen in the supermarket produce aisles. Responding to customer demand and in an effort to reduce plastic and provide a more […]
Category: Produce News
The Shelby Report covers the produce industry for grocery retailers nationwide, from fresh fruit and vegetable trends and supplier announcements to merchandising strategies and regional market news. Updated regularly across our five regional editions.
Find all our fresh coverage in Focus on Fresh.
United Fresh Launches 2019 Produce Industry Compensation Survey
The United Fresh Produce Association has launched its 2019 Compensation Survey for the fresh produce industry. The data collected will be published in a research report designed to assist produce industry employers in understanding critical compensation benchmarks. The survey collects compensation and benefits data from produce companies for more than 30 full-time positions in the […]
Seal The Seasons Launches Locally Grown Frozen Fruit In The Midwest
Seal the Seasons, a national brand selling locally grown frozen fruit, is partnering with Meijer as the first Midwest retailer to carry its products. Seal the Seasons partners with farmers on a region-by-region basis to buy its fruit in season, freeze and package it, and sell it in nearby grocery stores. Seal the Seasons was […]
Wonderful Halos Launches New Multimillion-Dollar Marketing Campaign
Los Angeles-based Wonderful Halos launched a new integrated marketing campaign this season, “The Checks-All-The-Boxes Box,” to encourage parents to choose Halos mandarins as the perfect solution when assigned snack duty. The campaign is based on the insight that snack duty can be a stressful and annoying chore, made worse by the fact that parents know […]
Blueberries Gain American Heart Association Heart-Healthy Certification
As American Heart Month kicks off, the U.S. Highbush Blueberry Council has announced that blueberries now are certified as heart-healthy through the American Heart Association Heart-Check Food Certification Program. The Blueberry Council and its grower members can use the official heart-check mark on blueberry packaging and throughout online, print and other promotional materials and activities. The American Heart […]
Study Finds Health Benefits Of Montmorency Tart Cherry Juice
Montmorency tart cherry juice helped lower systolic blood pressure and LDL or “bad” cholesterol in older adults by reducing certain biomarkers of inflammation and oxidative stress in older adults, according to a new study published in Nutrients. Larger and longer follow-up studies are needed to confirm these findings. Montmorency tart cherries are the most common variety of tart cherries […]
Giant Food Promotes Healthy Eating With Celebrity Campaign
Giant Food Stores is participating in a national celebrity campaign featuring local sports icons promoting fruits and vegetables. The FNV campaign, which stands for “fruits and veggies,” developed by Partnership for a Healthier America (PHA), was created to use the power of marketing and celebrity endorsements to change the way children and young adults think about […]
Viva Fresh Open Golf Tournament Continues To Expand
Registration is open now for the fifth annual Viva Fresh Open in San Antonio, Texas. Presented by BEBO Distributing Inc. and Wonderful Citrus, this year’s charity golf tournament will kick off the 2019 Viva Fresh Produce Expo on Thursday, April 25, and will be held at the JW Marriott Hill Country Resort’s TPC golf club. […]
J&J Family Of Farms Makes Four Management Team Promotions
J&J Family of Farms is making several changes to its key leadership team. Dick Bowman will become VP of farming and grower development and will lead the management and development of all of J&J’s grower partner relationships. “Dick, who has been director of farming since 2015, will continue to lead the growth of our farming […]
Dollars Up While Volume Varies On Potato Sales During Holiday Season
The value of total store potato sales increased by 1.5 percent during the second quarter of the marketing year compared to previous marketing year. Quarter two ran October-December 2018 and included all holiday sales prior to the new year. Volume declined by 1.8 percent across all categories. Data was compiled by IRI and reported by […]
Rainier Fruit Spreads Holiday Cheer With Donations
The holiday season was a little brighter for some folks in the Yakima, Washington, area thanks to the efforts of Rainier Fruit. As part of its Pears for Pairs national marketing campaign benefiting homeless charities, the staff at Selah, Washington-based Rainier Fruit pitched in to make a difference not just nationally, but also at home. […]
Orri Jaffa Mandarins Heading To North America
The Plant Production and Marketing Board of Israel predicts that 2019 will see significant increase in exports of the Orri Jaffa mandarin to the U.S. and Canada. The Tel Aviv-based organization set goals for expanding export of its leading, easy-to-peel mandarin in response to the increased demand for high-quality, easy-peelers. The Jaffa Orri is a mandarin developed by […]
IPC Gets A Lot of Yardage Out Of Famous Idaho Potato Bowl
Freshman BYU quarterback Zach Wilson threw a perfect game Dec. 21 against the Western Michigan Broncos on the blue turf at Albertsons Stadium during the 22nd annual Famous Idaho Potato Bowl (FIPB). Wilson completed all 18 passes totaling 317 yards and threw four touchdowns, setting a new single-game BYU record for completions. The BYU Cougars […]
Health Plus Desired Experience Key To Helping People Eat More Fruits And Veggies
Along with a wave of resolutions starting the new year will come a flood of health messages, “eat healthy with more fruits and vegetables” no doubt among them. Turns out those interested in helping consumers boost their fruit and vegetable intake might find greater success going beyond health. New research from Produce Marketing Association (PMA) conducted […]
Green Giant Introduces Frozen Harvest Protein Bowls
Green Giant, based in Parsippany, New Jersey, has launched Harvest Protein Bowls. The bowls are plant-forward meals made with vegetables and whole grains. Each variety offers 12-14g of protein and includes whole grains such as quinoa, lentils or ancient grains. The bowls are vegetarian and go from the freezer to table in under 6 minutes. The bowls are […]
Idaho Potato Display Contest Winner To Receive Hawaiian Getaway
One lucky entrant in the Idaho Potato Commission’s (IPC) 2019 retail display competition will be saying “aloha” to a six-night/seven-day stay at Hawaii’s Royal Lahaina Resort, the grand prize for the annual contest’s sweepstakes drawing. Overlooking Kaanapali Beach on the valley isle of Maui, the resort features nightly live entertainment, an oceanfront luau, three swimming […]
Expanded NGA Show Floor Will Feature Seven Specialty Pavilions
The 2019 NGA Show, which will be held Feb. 24-27 at the San Diego Convention Center in San Diego, California, will feature seven specialty pavilions. According to the National Grocers Association (NGA), this feature of the expanded show floor will provide attendees opportunities to make connections with exhibitors and learn about the latest developments in […]
Bring The Farmers Market To Life In The Produce Department
by Claire Lentsch/a contributor to The Shelby Report Produce thrives when it is fresh, affordable, exciting and expresses vintage appeal. It is healthy, fast and filling, making it the ideal snack. Nobody has to question, “Is this good for me?” Consumers assume most items in the produce category will improve their health, and these natural […]
Import Berry Season Has Begun For Crystal Valley Foods
Crystal Valley Foods has started the first shipments of imported blueberries for the 2018 season. The company planned to ship Peruvian grown berries through mid-November, and Argentinian blueberries through mid-December. Its first of the Chilean grown fruit is anticipated to arrive by air in early December, with containers arriving mid-December through March. They also will […]
Central Co-op Celebrates Four Decades Of Community Impact
Central Co-op has begun a week-long celebration of its 40th birthday, marking four decades of serving its members and community. Originally founded on Capitol Hill in Seattle as a consumer-co-op, Central first opened its doors on Oct. 16, 1978. Today, the community-owned natural foods co-op is 14,200 members strong, supporting more than 120 employees, 400 […]
