To celebrate the 25th anniversary of its signature Hatch Chile Festival, Central Market in Dallas/Fort Worth, Texas, has expanded the annual event to three weeks, Aug. 5-25, featuring more than 400 Hatch-related products in every area of the store and roasting more peppers than anyone outside of Hatch, New Mexico. With more people cooking at […]
Category: Produce News
The Shelby Report covers the produce industry for grocery retailers nationwide, from fresh fruit and vegetable trends and supplier announcements to merchandising strategies and regional market news. Updated regularly across our five regional editions.
Find all our fresh coverage in Focus on Fresh.
Posted inProduce News, COVID News, Home Page Slider, Midwest
Double Up Food Bucks To Offer More Free Produce In Iowa
In the wake of the COVID-19 pandemic, Iowans facing food insecurity will have access free fruits and vegetables at more than 100 grocery stores statewide in July. This month, 106 Fareway stores, 13 Hy-Vee stores, additional food co-ops and farmers markets are joining the Double Up Food Bucks program. Double Up Food Bucks received $1 […]
Posted inMidwest, Home Page Slider, Produce News
Revol Greens Expands Minnesota Greenhouse To 10 Acres
Minnesota-based Revol Greens has completed its greenhouse expansion, quadrupling its year-round growing capacity. Expanding from two to 10 acres, Revol Greens is now the largest greenhouse in the United States dedicated to baby leaf lettuce. With this enlarged capacity, the company plans to launch additional products over the coming months. “At the core of our […]
Posted inProduce News, Home Page Slider, Southeast
U.S. Ag Chief Tours Orlando Hydroponic Company During Visit To Florida
From staff reports The way Sonny Perdue sees it, Kalera and other hydroponic companies and farmers live out the USDA motto to “do right and feed everyone.” Perdue, the U.S. secretary of agriculture, shared this assessment after a June 8 visit to Kalera’s recently opened 30,000-square-foot facility in Orlando, Florida. “Daniel [Malechuk, the CEO] showed […]
Posted inProduce News, Home Page Slider, Northeast
Fifth Season Opens Flagship Farm, Partners with NHL’s Mario Lemieux
Fifth Season, a vertical farming company, recently announced its partnership with NHL Hall of Famer and co-owner of the Pittsburgh Penguins, Mario Lemieux. Fifth Season combines vertical farming with proprietary robotics and artificial intelligence to deliver hyper-local fresh food. The company says its technology tends to each plant’s individual needs with efficiency and precision, providing […]
Posted inProduce News, Home Page Slider, West
Limited Crop Of Angelcots Return This Summer Season
Los Alamitos, California-based Frieda’s Specialty Produce is bringing Angelcots back for this summer season. Angelcots are a special, limited white-flesh apricot grown in California. They have the juiciness of the ripest nectarine with the delicate texture and aroma of an apricot. They have the perfect balance of acid and sugar with a buttery, perfume-like sweetness, […]
Posted inProduce News, Home Page Slider, National
PMA To Host Foodservice: Delivered, An Interactive Digital Experience
Produce Marketing Association (PMA) has scheduled Foodservice: Delivered on July 20-24, its first interactive, immersive digital experience for all segments of the global foodservice industry. The event features a menu of activities that attendees can access in live time or can view on demand. “PMA is eager to reconnect growers, business solution providers, chefs, menu […]
Posted inProduce News, Home Page Slider, National
Nature Fresh Farms To Conduct Virtual Tasting At United Fresh
On June 18, Nature Fresh Farms will be conducting a virtual tasting at the United Fresh 2020 Live virtual tradeshow. This year’s United Fresh event tradeshow is taking place under very different circumstances. Given the current Covid-19 challenges, the show has gone virtual with a free opportunity for attendees to make connections with industry leaders. […]
Posted inProduce News, Home Page Slider, Southeast
Dole Introduces 3 New Salad Kits In Premium, Chopped Lines
Charlotte, North Carolina-based Dole Food Co. is extending its premium and chopped lines with three new salad kits. Sweet Kale and Blueberry Bliss are in the premium line, with Avocado Ranch a new chopped offering. Dole started shipping the three new SKUs to retail nationwide on June 3. Each kit serves three to four people […]
Posted inProduce News, Northeast
Little Leaf Farms Baby Lettuce Now Available At NY Price Chopper Stores
Devens, Massachusetts-based Little Leaf Farms, the largest seller of controlled environment agriculture baby leaf lettuce in the U.S., is now available at Price Chopper stores throughout New York State. This expansion is another step in Little Leaf Farms’ continued growth to meet rising demand for sustainable, locally grown baby lettuce across the north east. The […]
Posted inProduce News, Home Page Latest News, Southeast
Dole Features Pixar Characters As Part Of Healthy Living Campaign
Charlotte, North Carolina-based Dole Food Co. is using the storytelling of Pixar Animation Studios as inspiration for an eight-month celebration of healthy living as well as the very real stories behind the millions of parents, grandparents and others now building healthier, happier families at home. Calling upon the everyday triumphs of Pixar characters like Woody […]
Posted inProduce News, Home Page Slider, National
Produce Association Leaders Look To Future At United Fresh LIVE!
The chief staff and elected officers of five leading produce associations will join together in the closing session of United Fresh LIVE! to share their vision for the future in rebuilding the global produce industry. Joining United Fresh Chairman Michael Muzyk of Baldor Specialty Foods and President and CEO Tom Stenzel will be: Western Growers […]
Posted inProduce News, Home Page Slider, Northeast
NEPC Announces Cancellation Of Produce Floral & Food Service Expo
After much consideration, the New England Produce Council (NEPC) Board of Directors has decided to cancel its 21st Produce Floral & Food Service Expo due to the Covid-19 pandemic. The event was scheduled for Aug. 25-26 at the Hynes Convention Center in Boston, Massachusetts. “In accordance with local and state guidelines, we believe that it is […]
Posted inProduce News, Home Page Slider, Southeast
Produce Distributor Castellini Upgrading Its Warehouse Capabilities
Castellini, one of the largest distributors of fresh, local and organic produce in the United States and a wholesaler since 1896, has selected Blue Yonder to help transform its warehouse capabilities. Castellini’s long-time business partner, enVista, will provide the implementation services. Castellini provides produce and floral sourcing and delivery; value-add services like packaging, ripening, and […]
Posted inProduce News, Home Page Slider, Southeast
Dole Offers FreshTakes Ready-To-Eat Salad Bowls
Charlotte, North Carolina-based Dole Food Co. is taking its line of ready-to-eat (RTE) salad bowls national with the launch of Dole FreshTakes Salad Bowls in supermarkets throughout the West, following a successful debut in the Eastern U.S. in 2019. Now, retail and produce managers from coast-to-coast can order six single-serve, RTE salad bowls featuring clean-label […]
Posted inProduce News, Home Page Slider, Southwest
Clean Eating Challenge Reveals Big Success For Participants
The Viva Fresh Clean Eating Challenge ended with participants delivering a more than 160-pound cumulative weight loss over six months. Presented by the Texas International Produce Association (TIPA), on May 20, the Viva Fresh Clean Eating Challenge Reveal kicked off with 145 registered attendees tuning into the live event to hear from Dr. Ian Smith […]
Posted inProduce News, Home Page Slider, National
United Fresh Releases Q1 2020 FreshFacts On Retail Report
The effects of the COVID-19 pandemic are highlighted in the United Fresh Produce Association’s Q1 2020 issue of FreshFacts on Retail. The report looks at the beginning weeks of the unprecedented rise in in-home food and beverage consumption triggered by the novel coronavirus outbreak. It includes comparisons between the first half and second half of […]
Posted inProduce News, Home Page Slider, National
United Fresh Offers New Cornell Certificate Program
Registration is now open for a new United Fresh-Cornell University Executive Education certificate program, “Leading Through Crisis: The Path Forward for the Fresh Produce Industry,” a five-part workshop series to be delivered during United Fresh LIVE!, June 15-19. “Thanks to the Cornell Executive Education team for putting together so quickly such a strong program specifically […]
Posted inProduce News, Home Page Slider, Southeast
Miracle Life Farm Launches Food Donation Program
Miracle Life Farm, a Homestead, Florida based producer of tropical fruits and vegetables has launched its “United We Stand” food donation program for the residents of Miami Dade and Broward counties. The program was launched to assist individuals and families who have been adversely affected by the Covid-19 pandemic. Residents of Miami Dade and Broward […]
Posted inProduce News, Home Page Slider, Southwest
Gotham Greens Opens New Greenhouse In The Rockies
Gotham Greens opened its new greenhouse in the Mountain Region on May 20. The 30,000-s.f. greenhouse, adjacent to Stanley Marketplace, a food hall and urban market in Aurora, Colorado, is located next to an abandoned runway at the former Denver Stapleton Airport site that had been sitting vacant for decades. The greenhouse will deliver a […]