Mountain Dew has launched a new creative campaign that enlists famous members of the DEW family to show the world what it means to “DEW you.” The campaign features seven Mountain Dew family members—music stars Lil Wayne, Jason Aldean and Mac Miller, race car driver Dale Earnhardt Jr., skateboarders Paul Rodriguez and Theotis Beasley and […]
Category: Grocery News
Posted in, Center Store, Marketing News, National
Life Savers Celebrates 100th Anniversary
Life Savers is turning 100 years old and, to celebrate a century of sharing simple but meaningful connections between people, the iconic brand is giving back to charities that matter to its fans. The giving campaign, called Connect for a Cause, works like this: people can participate by entering the code on specially-marked 100th anniversary […]
Posted in, Beverage News, Midwest, National, West
Lagunitas To Build Brewery In Chicago, Go National
By next year, it should be easier to get a Lagunitas India pale ale in the Windy City, and other areas of the East and Midwest. The San Francisco Business Times reports that Lagunitas Brewing Co., a craft beer brewer based in Petaluma, Calif., plans to spend up to $18 million to build a second […]
Posted in, Center Store, National
Hershey’s Kisses Declared America’s Favorite Chocolate
Americans have a sweet tooth and proclaim chocolate candies as their favorite indulgence, according to the just released 2012 Harris Poll EquiTrend (EQ) study, an annual study of brand equity, conducted by Harris Interactive. In the perennial battle of the brands, Hershey’s Kisses is the top ranked chocolate candy brand for the fifth time in […]
Posted in, National, New Products
Magnum Ice Cream Partners With Fashion Brand To Unveil The Mini
“Mini” will be the must-have this season as Magnum®—a super-premium ice cream—partners with sophisticated, yet playful, fashion brand alice + olivia and its founder Stacey Bendet to introduce new Magnum® Mini ice cream bars, now available at grocery retailers nationwide. Bendet will draw inspiration from the dainty but decadent Magnum Mini to design an original […]
Posted in, National, New Products, Organic Natural
Cedarlane Bringing Burrito Bites Exclusively To Kroger
Dedicated to bringing innovative options to the natural and organic convenience foods industry, Cedarlane® Natural Foods Inc. is introducing its new product line of quick, easy and “snackable” Burrito Bites, available exclusively at Kroger stores in early May. A leading producer of award-winning natural and organic frozen and fresh foods, Cedarlane offers healthy and quick […]
Posted in, National, New Products
Skinny Cow Offers New ‘Slimited’ Editions Shake-Stirs
The Skinny Cow® brand is unveiling a new product that will make afternoon snack time that much better—Skinny Cow Slimited Editions(TM) Shake-Stirs(TM) product. Just add skim milk, wait one minute then stir for a delicious, refreshing low fat frozen shake. Best of all, the shakes are created in an all-inclusive cup—no blender needed. Each single-serve […]
Posted in, Beverage News, National, New Products
Grey Goose Rolls Out Cherry Noir Flavored Vodka
Grey Goose® has launched its first new flavor in five years, Grey Goose Cherry Noir. Grey Goose Cherry Noir is a masterful blend of Grey Goose Vodka and the finest cherries including rare black cherries handpicked in French Basque Country. Grey Goose Cherry Noir Flavored Vodka has already caught the attention of celebrities and influencers […]
Posted in, Marketing News, National, New Products
Consumers Help Alexia Foods, Tyler Florence ‘Reinvent A Classic’
For the second year in a row, Alexia Foods, a line of premium all-natural side dishes, and celebrity chef Tyler Florence invited consumers nationwide to have their culinary opinions heard by voting for the next great French fry flavor in the brand’s “Reinvent a Classic” campaign. The winning fry flavor, Bruschetta Waffle Fries, created by […]
Posted in, Center Store, National
Kraft Recalls Single Code Date Of Planters Cocktail Peanuts
Kraft Foods Group Inc. is voluntarily recalling one code date of Planters Cocktail Peanuts sold in 12-oz. canisters (code date 09-Jan-14, UPC 2900007212) because there is a possibility that the product was exposed to water not intended for use in food during the production process. Consumers can find the code date on the bottom of […]
Posted in, Organic Natural, West
Safeway, Go Green Initiative Partner For Earth Day Contest
Pleasanton, Calif.-based Safeway Inc. is partnering with the Go Green Initiative to launch the first Go Green Glogster Earth Day contest. Students will be asked to investigate the sustainability of the food, water or energy system in their community, and express their findings through videos, podcasts, blogs, music and photos compiled in a “Glog” (see […]
Posted in, Equipment & Technology, National, New Products, Southwest
United Fresh 2012 New Product Award Finalists Announced
More than 25 fresh fruit and vegetable innovations are up for United Fresh Produce Association’s 2012 New Product Awards. This year’s finalists will compete in five categories for the title of Best New Products at United Fresh 2012, May 1-3, in Dallas, Texas. “These 27 products are forerunners in the effort to bring new approaches, […]
Posted in, Beverage News, Southeast
Cheerwine Coming To Virginia, Thanks To Deal With Pepsi
A distribution deal with Pepsi will bring Cheerwine to more locations in Virginia, The Charlotte Business Journal reports. Cheerwine will be available in vending machines and at soda foundations in Virginia starting May 7, thanks to the Salisbury, N.C.-based soft drink maker’s distribution deal with Pepsi. The latest expansion in distribution marks another step toward […]
Posted in, Organic Natural, West
Farmers Talk Pesticide Use Via New Alliance Website
The Alliance for Food and Farming, a nonprofit group representing farmers of fruits and vegetables, has announced the addition of a new section to its website featuring real farmers talking about pest and disease control methods on both conventional and organic produce farms. The website can be found at www.safefruitsandveggies.com under the section titled “Ask […]
Posted in, Midwest, Organic Natural
Hy-Vee Celebrates Laugh Out Loud Day
Laughter is said to be the best medicine and April 2 was Iowa’s first-ever L-O-L Day, or Laugh Out Loud Day. It was part of Iowa’s effort to become the healthiest state in the nation, reports Radio Iowa. Iowans were encouraged to forward a joke, tell a funny story, even to bring a whoopie cushion […]
Posted in, Beverage News, Midwest, New Products
New Ultra 19th Hole Light Tea & Lemonade Hits Shelves
Just in time for summer, Michelob Ultra—the superior light beer—is introducing Ultra 19th Hole Light Tea & Lemonade, an iced tea and lemonade-flavored alcohol beverage inspired by the golf course classic. Available nationwide for a limited time, Ultra 19th Hole is a lighter alternative to traditional flavored malt beverages that is perfectly suited for an […]
Posted in, Beverage News, National, New Products
Slap Frozen Energy Offers Chilling Addition To Market
Brain-Twist® Inc. has launched nationwide Slap Frozen Energy, an innovative and groundbreaking addition to the Slap Energy® family. As the first-ever frozen energy beverage, Slap Frozen Energy will fill a void in the already thriving energy drink market by providing consumers delicious taste, a refreshing cool-down and an invigorating “slap” of energy. Each pouch of […]
Posted in, National, New Products
Kellogg’s Debuts Crunchy Nut Caramel Nut Cereal
You say “car-a-mel,” I say “car-mel.” No matter how you pronounce it, April 5 is National Caramel Day and Kellogg’s® is celebrating with the launch of the new Crunchy Nut™ Caramel Nut cereal. Featuring the deliciously irresistible combination of sweet caramel flavor and real roasted peanuts on crunchy flakes, Crunchy Nut Caramel Nut gives cereal […]
Posted in, National, New Products, Northeast, Perishables
Al Fresco All Natural Rolls Out New Smoked Andouille Chicken Sausage
al fresco All Natural—America’s No. 1 chicken sausage—is introducing its newest addition to its line of natural chicken sausage: Smoked Andouille. This new flavor is made with Cajun seasoning and lean chicken meat and then naturally hardwood smoked for a deep, rich spicy flavor. “We’re so excited to introduce our first smoked flavor to the […]
Posted in, Beverage News, National
Coca-Cola Opens 42nd Bottling Facility
Coca-Cola China’s 42nd bottling plant in Yingkou, Liaoning, that opened March 29 is the largest Coca-Cola production facility in China. Spanning an area of more than 170,000 square meters (42 acres), the plant represents a $160 million investment in China and is part of a three-year, $4 billion investment plan announced last year that underscores […]