Supermarket & Grocery Industry News | The Shelby Report
Posted in, Amazon Fresh, Beverage News, Center Store, Northeast, Whole Foods

Activate Rolls Out In N.Y. With Distribution At Food Emporium, Fairway

Activate, the nutrient-enhanced line of water beverages, and creators of the fresh twist cap technology that stores vitamins separately from the water, has announced its 2013 distribution roll out to leading New York City retailers, including Food Emporium and Fairway. After a successful 2012 with high double-digit growth through West Coast and national distribution, the […]

Posted in, Center Store, Southwest

New Mexico Food Distributors Ready To Enter Retail Tortilla Market

New Mexico Food Distributors Inc. plans to enter the retail tortilla market by spring, Albuquerque Business First reports. Although the company has some chile products and other foods in stores already, the bulk of its business comes from working with outside customers and preparing foods for major distributors and institutional clients. But majority partner Larry […]

Posted in, Beverage News, Marketing News, National

Budweiser’s First Tweet Announces Birth Of Baby Clydesdale

Budweiser has launched its first-ever Twitter account, which went live Sunday evening. The brand marked the occasion with another “first” involving the Budweiser Clydesdales—tweeting the first photo of a member of the elite “Budweiser Clydesdales Class of 2013,” a 150-pound baby born the morning of Jan. 16. It was the brand’s first-ever Tweet. Using #clydesdales, […]

Posted in, National, New Products

thinkThin Unveils Divine Chocolate And Coconut Bars

thinkThin is introducing thinkThin Divine–a line of chocolate and coconut bars found in the nutrition bar aisle. “thinkThin Divine redefines the nutrition bar category,” said Lizanne Falsetto, founder and CEO of thinkThin. “With thinkThin nutrition bars, it’s never a choice between meeting your health needs and satisfying your sweet tooth. The new Divine line proves […]

Posted in, Beverage News, Marketing News, National

Lipton Marketing Campaign Features First TV Ad For Black Tea Since 1989

Lipton is putting the spotlight on its black tea to encourage consumers to “Drink Positive” in 2013. As part of this effort, the brand has unveiled a new national advertising campaign for its classic black tea, a first in more than 20 years. The multi-channel campaign includes television, digital, in store, social, public relations and […]

Posted in, Beverage News, National, Perishables

‘Got Milk?’ And Fuel Up To Play 60 Kick Off ‘Breakfast Blitz’

This year, the national Milk Mustache “got milk?” Campaign is partnering with Fuel Up to Play 60, the National Dairy Council and National Football League’s in-school nutrition and physical activity program, for a national effort to get the message across about the importance of a good breakfast. Eating a good breakfast helps kids be at […]

Posted in, Beverage News, National, Organic Natural, Perishables

The Greek Gods Brand Launches Kefir Low Fat Cultured Milk

The Hain Celestial Group’s The Greek Gods brand has added a drinkable Kefir low fat cultured milk to its lineup. The Greek Gods Kefir is available in flavors that mirror Greek-style yogurt customer favorites, according to a news release. “With all of the qualities that customers expect from The Greek Gods brand Greek-Style Yogurt, we […]

Posted in, C-Store News, National, New Products

7-Eleven Offers Brazilian Roast Coffee For $1 On Wednesdays In January

To encourage coffee-loving customers to try its latest, darkest roast coffee, 7-Eleven is holding Dollar Coffee Wednesdays in January, when every size cup of coffee will cost $1. The new Brazilian Dark Roast is the convenience retailer’s richest, most full-bodied coffee to date, according to a news release. Made from 100 percent Arabica beans, the […]

Posted in, Center Store, National, New Products, Organic Natural

Van’s Natural Foods Brings Certified Gluten-Free Products To Stores

Van’s Natural Foods is bringing a new line of gluten-free cereals, crackers and snack bars rich in whole grains, including millet, quinoa and amaranth, to grocery stores. The Gluten-Free Certification Organization certifies all of Van’s cereals, crackers and snack bars gluten free. The breakfast items and snacks, like all Van’s products, have no artificial sweeteners, […]