Supermarket & Grocery Industry News | The Shelby Report
Posted in, Marketing News, National, Organic Natural

BrandStorm Launching New Natierra Superfoods Brand

BrandStorm Inc. is unveiling a new umbrella brand for its lines of superfoods, gourmet salts and on-the-go snacks. Inspired by CEO Thierry Olliver’s decade of world travels, Natierra not only harmonizes Himalania and Nature’s All Foods product lines, it fuses the spirit of adventure and the celebration of health and community to bring conscious consumers […]

Posted in, National, Produce News

Specialty Fruits, Veggies Provide For Spooky Yet Healthy Halloween Offering

Frieda’s Produce says Halloween is the perfect time to feature specialty produce at retail, since shoppers will be receptive to creepy looking fruits and vegetables to add to their healthy Halloween snacks and meal plans. “The scary looking produce provides fresh inspiration for shoppers to keep up with their healthy lifestyle during the candy-centric holiday,” […]

Posted in, Beverage News, Center Store, National, Suppliers

Coca-Cola Looks To ‘Reinvigorate Growth’

The Coca-Cola Co. says it plans to take actions to reinvigorate growth, supporting the Atlanta-based company’s previously announced five strategic priorities to restore momentum and the company’s long-term growth target of high single-digit comparable currency neutral EPS. “We are taking decisive action to position The Coca-Cola Co. to continue delivering long-term value for our shareowners,” […]

Posted in, Independent Store News, Northeast, Organic Natural

Mrs. Green’s Hosts ‘Shop Free For A Year Sweepstakes’

Mrs. Green’s Natural Market has rolled out its first Shop Free for a Year Sweepstakes. Mrs. Green’s will provide one shopper $90 a week for the entire year—a gift card worth a total of $4,680. The contest is designed to encourage consumers to purchase organic groceries and healthy lifestyle products at any Mrs. Green’s location. […]

Posted in, National, Produce News, West

Wonderful Halos, Mulholland Citrus Collaborate To Expand Mandarin Market

Paramount Citrus, America’s largest citrus grower, has partnered with Mulholland Citrus, one of the top California-based mandarin farming, packing and selling operations, to become the exclusive sales agent for Mulholland Citrus’ mandarins. The goal of the partnership is to expand the consumption and category of mandarins across North America by consolidating volume in the No. 1 […]

Posted in, Beverage News, National

Mike’s Hard Lemonade Introduces ‘Crafted To Remove Gluten’ Seal On All Mike’s Products

Mike’s Hard Lemonade Co. is rolling out new packaging featuring an exclusive “Crafted to Remove Gluten” seal. The “Crafted to Remove Gluten” seal was specially developed to educate and inform consumers and is used exclusively on Mike’s products with permission from the Alcohol and Tobacco Tax and Trade Bureau (TTB), which oversees gluten labeling for […]

Posted in, Beverage News, Southeast, Store News

Group Launches Paid Media Campaign Ahead Of Election Day For Wine Sales In Tenn. Grocery

Red White and Food, the nonprofit organization that supports allowing wine sales in Tennessee’s retail food stores, has launched a statewide paid media campaign to encourage supporters to vote for wine on Nov. 4. Red White and Food’s statewide campaign includes television, radio and digital advertisements featuring volunteer talent; no professional actors were hired. The […]

Posted in, Merchandising News, National, Produce News, Southeast, Store News

Pear Bureau Northwest Crowns Publix As Pear Retailer Of The Year

Pear Bureau Northwest, the Portland-based nonprofit marketing organization that represents the 1,600 fresh pear growers of Oregon and Washington, has named Publix as the 2014 Pear Retailer of the Year for its outstanding pear merchandising activities. Publix is being recognized with this award for its successful implementation of pear merchandising tactics that resulted in substantial increases […]

Posted in, National, Produce News

NGA, PBH Partner For Dietitian Education

The Produce for Better Health Foundation (PBH) and the National Grocers Association (NGA) this morning announced a newly formed partnership between the two organizations focused on the continuing education of supermarket dietitians within independent and small retail chains and wholesale grocers. One outgrowth of the new partnership is dedicated educational and networking events during the […]

Posted in, Center Store, Marketing News, National, Organic Natural

House Foods Intros ‘Biggest Loser’-Branded Packaging For Tofu Shirataki Noodles

House Foods, a premium tofu purveyor since 1983, has unveiled a new look for its category-leading Tofu Shirataki noodles. The noodles now feature branding from NBC’s “The Biggest Loser” to encourage consumers to eat consciously and get in shape like the contestants on the show. “The Biggest Loser has been integral in showing Americans how to […]

Posted in, Grocery News, National, Store News

Aldi’s Exclusive ‘LiveGfree’ Product Line Becomes Permanent Addition In Stores

Aldi has added its exclusive gluten-free brand “LiveGfree” as a permanent lineup in its stores. The line features 17 items—from bread, pasta and pretzels to cookies, brownie mix and granola. Illinois-based Aldi says that adding LiveGfree products to its exclusive offerings was a direct response to the overwhelmingly positive feedback received from its shopper base. […]

Posted in, Grocery News, Merchandising News, Midwest, National

Martha Stewart To Keynote PLMA Trade Show Next Month

The Private Label Manufacturers Association (PLMA) has revealed its slate of speakers and seminars for its 2014 “Store Brands Reality Trade Show,” to be held Nov. 16-18 in Chicago. Headlining the program will be a keynote speech by Martha Stewart, founder of Martha Stewart Living Omnimedia, Emmy Award-winning television show host, entrepreneur, best-selling author and […]

Posted in, Beverage News, Marketing News, Southeast

J.J. Taylor Distributing Florida Named 2014 Craft Beer Distributor Of The Year

The National Beer Wholesalers Association (NBWA) and the Brewers Association (BA) have recognized J.J. Taylor Distributing Florida Inc. of Tampa, Florida, as the 2014 Craft Beer Distributor of the Year. The award, now in its eighth year, recognizes the beer distribution company that does the most to market, promote and sell craft beer. NBWA and BA presented […]

Posted in, Grocery News, Industry News, National

Study Reveals Consumers Actually Enjoy Grocery Shopping

While American consumers have traditionally viewed grocery shopping as a mundane chore, new research from Acosta Sales & Marketing, a leading full-service sales and marketing agency in the consumer packaged goods industry, reveals most shoppers now like to grocery shop. According to Acosta’s latest “The Why? Behind the Buy” report released last week, 54 percent […]