America’s No. 1 wine with fruit brand, Arbor Mist®, ushers in spring with the announcement of a new and innovative way to enjoy its great-tasting wines: frozen. Known for its crisp and refreshing wines with natural fruit flavors, Arbor Mist is introducing three easy to enjoy frozen wine cocktails in single-serve 10-oz. pouches—Blackberry Merlot, White […]
Category: Beverage News
Beverage news for grocery retailers: soft drinks, water, juice, coffee, energy drinks, beer and wine trends and new products.
See more center store coverage in Aisle Watch.
New Functional Brews Set To Roll Out For Bean & Body Coffee
Good just got better with the introduction of three new flavors from Bean & Body Coffee, an ultra-premium RTD functional coffee blend. The flavors joining the current line-up are Vegan, Horchata and Coconut. “We are really excited about the new flavors and what they will bring to the category,” said Erin Kelly, VP of marketing […]
Samuel Adams Supports Small Business Growth
The Boston Beer Co. has expanded its Samuel Adams “Brewing the American Dream®” program. With a focus on helping small businesses related to food, beverage, craft brewing and hospitality, Brewing the American Dream provides loans and industry-specific coaching, mentoring and educational resources to business owners who find it difficult to access the capital and guidance […]
Tropicana Trop50 Grows Line Of Fewer-Calorie Offerings
Tropicana Trop50 is introducing innovative offerings, including a new platform that combines fruit juice goodness with tea, and a new exotic red orange flavor. • Trop50 Juice with Tea is a new line that offers fruit juice goodness with 50 percent fewer calories, now with tea. These refreshingly different juice with tea combinations are made […]
Jamba Expanding Distribution Of All-Natural Energy Drinks
Jamba Inc. plans to expand the distribution and retail outlets of Jamba All-Natural Energy Drinks beyond the current Northeastern market as part of its strategic goal to accelerate its consumer products platform. Jamba-branded products for at-home enjoyment are currently available in more than 30,000 retail outlets across the nation and in Jamba locations. Jamba is […]
Starbucks To Stop Using Red Dye Made From Crushed Bugs
Starbucks will stop using a dye made from crushed bugs in its Strawberries & Crème Frappuccinos and other items after the ingredient prompted an outcry from customers, MSNBC reports. The South Florida Business Journal reveals the Seattle-based brewer said it will gradually transition from using the cochineal extract as a red food dye to using […]
New Odwalla Smoothies For Kids Now Available
Odwalla is introducing a new line of lunchbox-suitable, not-from-concentrate smoothies, giving parents a great new option to serve their families. With a smooth texture, new Odwalla Smoothies For Kids come in three kid-friendly flavors: Strawberry Banana Jungle™, Mango Pineapple Island™ and Grape Berry Prairie™. Each of the new smoothies is gluten-free, 100 percent juice with […]
Four Loko Debuts Three New Flavors
Chicago-based Phusion Projects LCC has announced the arrival of its latest Four Loko XXX Limited Edition flavor—Strawberry Lemonade—and two new Four Loko flavors, Coco Loko and Peach. The three products will begin appearing on store shelves later this month. Strawberry Lemonade replaces the current Four Loko XXX Limited Edition flavor, Blueberry Lemonade. Four Loko’s XXX […]
IBWA Joins Curbside Value Partnership
In its ongoing quest to provide companies and organizations with a voluntary solution to the urgent need to address recycling rates, the Curbside Value Partnership (CVP) has announced another addition to its sponsor list: the International Bottled Water Association (IBWA). “Just feet from the curb, Americans make decisions every day about whether or not to […]
Family Dollar Now Carries PepsiCo Beverage Lineup
Matthews, N.C.-based Family Dollar Stores Inc. has agreed in terms to a multi-year partnership with PepsiCo Inc. to sell its beverages in its 7,100 stores across 45 states. This multi-year partnership provides Family Dollar customers with more beverage choices, while expanding the retailer’s base of national brands. “At Family Dollar, our goal is to provide […]
Mountain Dew And Friends Declare ‘This Is How We DEW’
Mountain Dew has launched a new creative campaign that enlists famous members of the DEW family to show the world what it means to “DEW you.” The campaign features seven Mountain Dew family members—music stars Lil Wayne, Jason Aldean and Mac Miller, race car driver Dale Earnhardt Jr., skateboarders Paul Rodriguez and Theotis Beasley and […]
Lagunitas To Build Brewery In Chicago, Go National
By next year, it should be easier to get a Lagunitas India pale ale in the Windy City, and other areas of the East and Midwest. The San Francisco Business Times reports that Lagunitas Brewing Co., a craft beer brewer based in Petaluma, Calif., plans to spend up to $18 million to build a second […]
Grey Goose Rolls Out Cherry Noir Flavored Vodka
Grey Goose® has launched its first new flavor in five years, Grey Goose Cherry Noir. Grey Goose Cherry Noir is a masterful blend of Grey Goose Vodka and the finest cherries including rare black cherries handpicked in French Basque Country. Grey Goose Cherry Noir Flavored Vodka has already caught the attention of celebrities and influencers […]
Cheerwine Coming To Virginia, Thanks To Deal With Pepsi
A distribution deal with Pepsi will bring Cheerwine to more locations in Virginia, The Charlotte Business Journal reports. Cheerwine will be available in vending machines and at soda foundations in Virginia starting May 7, thanks to the Salisbury, N.C.-based soft drink maker’s distribution deal with Pepsi. The latest expansion in distribution marks another step toward […]
New Ultra 19th Hole Light Tea & Lemonade Hits Shelves
Just in time for summer, Michelob Ultra—the superior light beer—is introducing Ultra 19th Hole Light Tea & Lemonade, an iced tea and lemonade-flavored alcohol beverage inspired by the golf course classic. Available nationwide for a limited time, Ultra 19th Hole is a lighter alternative to traditional flavored malt beverages that is perfectly suited for an […]
Slap Frozen Energy Offers Chilling Addition To Market
Brain-Twist® Inc. has launched nationwide Slap Frozen Energy, an innovative and groundbreaking addition to the Slap Energy® family. As the first-ever frozen energy beverage, Slap Frozen Energy will fill a void in the already thriving energy drink market by providing consumers delicious taste, a refreshing cool-down and an invigorating “slap” of energy. Each pouch of […]
Coca-Cola Opens 42nd Bottling Facility
Coca-Cola China’s 42nd bottling plant in Yingkou, Liaoning, that opened March 29 is the largest Coca-Cola production facility in China. Spanning an area of more than 170,000 square meters (42 acres), the plant represents a $160 million investment in China and is part of a three-year, $4 billion investment plan announced last year that underscores […]
Meijer Moves Into Dairy Production With ‘Purple Cow Creamery’
Meijer, the Grand Rapids, Mich.-based retailer, has acquired the plant operations at Bareman’s Dairy, a family-owned company based in Holland, Mich. Meijer’s move into dairy production also will include a more than $8 million investment to expand the Bareman’s dairy plant in Holland. “This is an exciting day for our company,” said Co-Chairman and CEO […]
Tyson Partners With Jose Cuervo, Tabasco For Coupon Promotion
Tyson Foods Inc. will partner with Jose Cuervo and Tabasco hot sauce for a spring and early summer savings promotion, available in stores and online from April 30-June 29. Consumers will save with in-store coupons for $1 off 2 pounds or more of Tyson wings or boneless wings from the deli department, 75 cents off […]
Campaign Encourages FDA To Label GE Foods
The Just Label It (JLI) Campaign has announced that a record-breaking one million Americans of all political persuasions have called on the U.S. Food and Drug Administration to label genetically engineered (GE) foods, also referred to as genetically modified, or GMOs. The campaign also announced a new national survey revealing that Americans across the political […]
