Natural Grocers has added four organic frozen ravioli varieties to its private label lineup – Organic Ricotta & Mushroom, Organic Mozzarella & Cherry Tomato , Organic Eggplant & Provolone and Organic Butternut Squash.
In line with the retailer’s product standards, all four are certified organic and made without artificial flavors, synthetic colors or preservatives.
“A craving for authentic Italian ravioli led us to Via Emilia, the heart of Italy’s culinary tradition,” said Raquel Isely, VP of marketing at Natural Grocers. “There, we found a partner who shares our commitment to organic ingredients, traditional techniques and careful craftsmanship.
“By offering Made in Italy ravioli that balances quality, convenience and affordability, we’re making it easier for our customers to enjoy genuine Italian comfort food as part of everyday meals.”
The ravioli are made with organic pasta and selected fillings designed for quick cooking, positioning them for weeknight convenience and more elevated weekend meals.
The launch continues the expansion of the Natural Grocers Brand Products portfolio, which has grown to more than 900 items since its debut in 2016.
Recent additions include two organic chocolate bars and five varieties of organic frozen fruit and smoothie blends.
Founded in 1955 and headquartered in Lakewood, Colorado, Natural Grocers by Vitamin Cottage is the nation’s largest family-operated natural and organic grocery retailer.
The company operates 168 stores in 21 states and sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products and free-range eggs.
[RELATED: Natural Grocers, Rodale Institute Launch Annual Ladybug Love Campaign]