For the third year in a row, ShopRite has been named the “Most Trusted Conventional Grocery Store in the Northeast” as part of the BrandSpark Most Trusted Awards.
Research and consulting firm BrandSpark International, in coordination with Newsweek, surveyed which brands American customers trust the most.
As part of the ranking, brands were considered in 10 areas, with grocery brands included in the retail sector. Shoppers were asked to vote on which brands they trusted most and why. Participants cited transparency in business practices, fair prices and timely customer service as important.
“We are so proud that our customers have again named ShopRite as their most trusted supermarket,” said Mike Stigers, president of Wakefern Food Corp., the retailer-owned supermarket cooperative and marketing and distribution arm of ShopRite.
“The majority of our stores are family-owned and operated by grocers who live and work in the neighborhoods they serve. These close connections with communities help us create shopping experiences that our customers value and trust.”
Adam Bellisario, associate VP of the BrandSpark Most Trusted Awards, said the program helps “consumers make more informed shopping decisions, while enabling brands to leverage and communicate their hard-earned trust.”
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