Snack News | The Shelby Report
Posted inSnacks Brands, Association News, National

Survey Reports Candy Companies Providing Deeper Transparency

America’s chocolate and candy companies are providing more transparency, choice, and portion guidance options for consumers, according to a report issued Sept. 8 by Partnership for a Healthier America and the National Confectioners Association. The report found that leading chocolate and candy companies – Mars Wrigley, Ferrero, Ferrara Candy Company, Lindt, Ghirardelli Chocolate and Russell Stover Chocolates – met and […]

Posted inBakery News, National, Snacks Brands

DecoCookies Looking North Of The Border For Future Growth

Minna Thrall, PR and communications manager of Mexico City, Mexico-based DecoCookies, recently sat down and spoke to The Shelby Report about the company’s future growth plans. DecoCookies was founded “through the wit” of Eliana Campos Berry, a self-taught baker, according to Thrall.  “She started baking for her sons because she believed in spreading joy and […]

Posted inProduce News, Snacks Brands, West

Blue Diamond Foundation Announces Scholarship Recipients

Sacramento, California-based Blue Diamond Growers Foundation has announced its 2022-23 scholarship recipients. This year, scholarship funding is being awarded to 25 college students who are either dependents of Blue Diamond employees or are members of local communities who are pursuing agriculture-related fields of study at colleges and universities in California and throughout the country.  “We […]

Posted inExecutive News, Northeast, Snacks Brands

The Hershey Co. Promotes Creighton To Global Chief Sales Officer

Pennsylvania-based The Hershey Company has named Marlene Creighton as global chief sales officer, effective Sept. 5. After 26 years with Hershey, Phil Stanley will transition out of the company to pursue his next opportunity. “In her four years at Hershey, Marlene has led incremental growth with our retail partners and is spearheading our commercial strategy as […]

Posted inOnline Grocery Technology, Snacks Brands, Southwest

Doritos Launches Triangle Tracker Program Through Snapchat

Plano, Texas-based Doritos is launching the Triangle Tracker, a nationwide hunt where any triangle in the real world can unlock exclusive experiences and rewards. Through the Snapchat AR lens that converts any triangle into Doritos and weekly TikTok challenges, Doritos is taking over famous triangular landmarks in New York, Atlanta and Memphis by partnering with brands like Guess Originals, Vivid […]

Posted inSnacks Brands, Midwest, New Products

Hostess Brands Launches Fall Limited-Time Snacks

Lenexa, Kansas-based Hostess Brands is launching six fall-flavored treats, including the addition of a new variety for its seasonal lineup. The returning snacks for autumn include Pumpkin Spice Flavored Twinkies, Iced Pumpkin Flavored CupCakes and Caramel Crunch Donettes. The Halloween lineup will feature Spooky Twinkies and ScaryCakes, along with the new Creepy Caramel Ding Dongs. “As fall approaches, consumers […]

Posted inProduce News, Marketing News, Snacks Brands, Southwest

Avocados From Mexico, Takis Collaborate On Shopper Campaign

Dallas, Texas-based Takis has partnered with Avocados From Mexico to launch a new shopper marketing campaign, “Guackeepers Keep it Good.” The companies have recruited two soccer players, Landon Donovan and Rafael Márquez, as the company’s “Guackeepers.” The “Guackeepers Keep it Good” promotional program includes in-store displays, consumer savings, digital engagement and innovative recipe inspirations for fans. “What […]

Posted inPackaging News, Snacks Brands, Southwest

Stryve Foods, Fields Of Honor Release New Packaging

Plano, Texas-based Stryve Foods has announced its partnership with Folds of Honor, a nonprofit that provides scholarships to the families of America’s fallen and disabled service members.  The nonprofit also helps by partnering with brands, such as Stryve Foods, in order to achieve the goals that allow for academic pursuits. Since 2007, more than 35,000 scholarships have been awarded for […]