Trader Joe’s is opening two new stores this week: its first location in Anaheim Hills, California, on Oct. 22, followed by a West Jordan, Utah, store on Oct. 23, the chain’s 10th in Utah.
Anaheim Hills
The Anaheim Hills store at 6336 E. Santa Ana Canyon Road opens Thursday at 9 a.m., with “Captain Louis and crew” hosting the grand opening celebration.
According to local reports, the 9,769-square-foot store takes over a former Big Lots storefront in the Anaheim Hills Village shopping center at Santa Ana Canyon Road and Fairmont Boulevard. More than 40 new crew members were hired locally, with additional employees transferring from nearby locations. Regular hours will be 9 a.m.-9 p.m. daily.
Monrovia, California-based Trader Joe’s operates more than 600 stores nationwide, including more than 200 stores in its home state.
West Jordan
The West Jordan store at 5561 W. 7800 South opens Friday at 9 a.m., with Captain Brandi Gilroy and crew welcoming customers with music and samples. Located at the southeast corner of 5600 West and 7800 South, it will be the second Trader Joe’s on the Salt Lake Valley’s west side and the 10th in Utah, according to the city of West Jordan website. The store hired more than 50 new crew members from surrounding areas and transferred in others from nearby Trader Joe’s stores.
About Trader Joe’s
Trader Joe’s was founded in 1967, with a store on Arroyo Parkway in Pasadena. This is how the company describes its operational philosophy: “At Trader Joe’s, you won’t find a lot of branded items. Instead, you’ll discover a store full of unique and interesting products, along with everyday basics, in the Trader Joe’s label.
“Our buyers travel the world searching for products we think are exceptional and will find a following among our customers. To earn a spot on our shelves, each product is submitted to a rigorous tasting panel process, in which every aspect of quality is investigated in context of the price we can offer. If a product is assessed as an outstanding value, it becomes an essential part of the Trader Joe’s shopping adventure.”
There no sales, coupons, loyalty programs or membership cards, according to the grocer’s website. It purchases product direct when possible; buys in volume to get the best prices; removes non-performing items from shelves; and doesn’t collect slotting fees. “We keep our costs low because every penny we save is a penny you save.”