SpartanNash has introduced four varieties of flavored butter to help customers prepare for the Thanksgiving holiday. In addition, it partnered with Talker Research on a new survey, finding that butter is essential for holiday cooking. SpartanNash stores – including Family Fare, Martin’s Super Markets and D&W Fresh Market – and select independent wholesale customers are […]
Tag: private label news
Posted inProduce News, Natural Grocers, News, Southwest
Natural Grocers Adds 10 Organic Frozen Vegetable Varieties
Natural Grocers has expanded its private label with 10 new varieties of organic frozen vegetables that also are processed and packaged without synthetic colors or artificial flavors and preservatives (as defined by the company’s standards). The new products include broccoli florets, California blend, cauliflower florets, chopped kale and spinach, cut green beans, green peas, mixed […]
Posted inPrivate Label Brands, Associated Wholesale Grocers, Midwest, News
AWG Promotes Private Label Brands Amid Economic Pressures
As shifting economic factors and changes to benefits place increasing strains on family budgets, Associated Wholesale Grocers Inc. (AWG) is reinforcing its commitment to its legacy private brands, Always Save and Best Choice. The brands provide an option for shoppers seeking relief from rising grocery prices, enabling them to find quality and savings at AWG […]
Posted inPrivate Label Brands, Associated Wholesale Grocers, Midwest, News
AWG Brands Unveils 35 Products To Boost Holiday Sales
Ahead of the holiday season, AWG Brands, the private brands program of Associated Wholesale Grocers Inc. (AWG), has expanded its portfolio with 35 new products from Always Save, Best Choice and Superior Selections by Best Choice. The launch includes grocery and household items aimed at helping AWG member retailers increase sales and offer value to […]
Posted inIndependent Store News, Corporate Store News, National, News, Private Label Brands
Food Club Hosts Boy Band Bake-Off To Celebrate 80 Years
As part of its 80th anniversary celebration, Topco’s Food Club brand recently held a Boy Band Bake-Off featuring Lance Bass – multi-platinum Grammy winner of boy band *NSYNC – and A.J. McLean – member of the eight-time Grammy-nominated music group Backstreet Boys. The bake-off challenged Bass and McLean to use Food Club ingredients to bake […]
Posted inPrivate Label Brands, Amazon Fresh, National, News
Amazon Introduces Grocery Private Label Brand
Amazon has launched Amazon Grocery, a private label brand featuring more than 1,000 food items rated four stars or above. The brand unites Amazon’s customer favorite Amazon Fresh and Happy Belly brands into one grocery essentials collection, available at Amazon Fresh stores and Amazon.com. Items range from milk, olive oil and fresh produce to meat […]
Posted inPrivate Label Brands, News, Southwest, Walmart
Walmart Eliminating Synthetic Dyes Across All Private Label Products
Walmart U.S. plans to eliminate synthetic dyes and the use of an additional 30 ingredients, including certain preservatives, artificial sweeteners and fat substitutes from its private brand food products. The change, which includes all Walmart U.S. food private brands such as Great Value, Marketside, Freshness Guaranteed and bettergoods, is in line with evolving customer preferences and supports […]
Posted inPackaging News, Aldi, National, News
Aldi Debuts Largest Packaging Rebrand To Date
Aldi is debuting its largest packaging refresh to date, putting its name on every product and launching a namesake brand to make its private labels more recognizable. In response to customer feedback, Aldi-exclusives will carry the Aldi brand or a bold “an Aldi Original” endorsement. New packaging is being rolled out to store shelves. Over […]
Posted inIndependent Store News, Natural Grocers, News, Southwest
Natural Grocers Introduces Organic Restaurant-Style Tortilla Chips
Natural Grocers is expanding its private label brand with the introduction of Organic Restaurant-Style Tortilla Chips. With three flavors to choose from, the snacks are crafted with authentic stone-ground organic corn and sea salt. The new additions to the company’s house brand are certified organic, non-GMO, vegan-friendly, kosher and are made without synthetic colors and […]
Posted inPrivate Label Brands, National, News, The Kroger Co.
The Kroger Co. Introduces Simple Truth Protein Product Line
The Kroger Co. has launched Simple Truth Protein products, a new line that includes more than 80 protein-packed affordable meals and snacks that are free from unwanted ingredients, such as artificial colors, flavors and preservatives. “Simple Truth Protein is Kroger’s largest product expansion for the brand yet, designed to support customers who are prioritizing wellness […]
Posted inGrocery Research, Association News, National, News
FMI Report: E-Commerce Fueling Growth, Innovation In Private Brands
FMI – The Food Industry Association has released its latest report, “The Power of Private Brands 2025: Industry Strategies to Sustain Momentum,” detailing how e-commerce is reshaping private label and how food retailers are leveraging digital tools to differentiate, build shopper loyalty and grow sales. Among the report’s findings – nearly 85 percent of private […]
Posted inPrivate Label Brands, Dairy News, Natural Grocers, News, Southwest
Natural Grocers Introduces Private Label Organic Yogurt
Natural Grocers has introduced private label organic yogurt in three flavors from a proprietary recipe that is packed with probiotics and offers 6-7 grams of protein per serving. The new additions to the company’s house brand are certified organic, non-GMO and made without artificial sweeteners, flavors and preservatives (as defined by its standards). “Good yogurt […]
Posted inPrivate Label Brands, Associated Wholesale Grocers, Midwest, News
AWG Rebrands, Expands Best Choice Brand With Superior Selections Line
Associated Wholesale Grocers Inc. (AWG) has rebranded and extended its elevated private brand with the launch of Superior Selections by Best Choice. Introduced in 2000 as Best Choice Superior Selections, the brand began as a multi-serve frozen entrée program with 12 items. Over the years, it has grown into a line of 125 products, including sauces, […]
Posted inExecutive News, Association News, National, News, Private Label Brands
Lidl U.S. CEO To Keynote PLMA’s 2025 Trade Show
Joel Rampoldt, CEO of Lidl U.S., will deliver the keynote address at PLMA’s 2025 Private Label Trade Show, to be held Nov. 16-18 in Chicago. Themed “Store Brands Marketplace,” the show will feature more than 35,000 food and nonfood products, 3,100 booths and 2,000 exhibitors representing 65 countries. A business leader with a track record […]
Posted inPrivate Label Brands, Associated Wholesale Grocers, Marketing News, Merchandising News, Midwest, News
AWG Brands Adds 36 New Private Label Products
AWG Brands, the private brands program of Associated Wholesale Grocers Inc. (AWG), has introduced a lineup of new grocery items. The wave of products, developed to align with the latest consumer and category trends, is helping member retailers capture sales and gain a competitive edge. “The AWG Brands items that launched in July are strategically […]
Posted inPrivate Label Brands, Health & Wellness, News, West
Market Of Choice Launches MoC Apothecary Supplement Line
Market of Choice, Oregon’s largest independent, family-owned grocer, is expanding its private label offerings with the launch of a new supplement collection developed in partnership with Highland Laboratories, a dietary supplement manufacturer based in Mount Angel, Oregon. Market of Choice’s private label line, called MoC Apothecary, features products that span three categories: Single ingredient – […]
Posted inExecutive News, Marketing News, Midwest, News, Private Label Brands, SpartanNash
SpartanNash Welcomes Ulichnie As VP, OwnBrands Marketing
Grand Rapids, Michigan-based SpartanNash has named Jason Ulichnie VP of OwnBrands marketing. In this role, Ulichnie will oversee the end-to-end portfolio management, product development and brand equity of SpartanNash OwnBrands – including Our Family, Fresh and Finest by Our Family and Finest Reserve by Our Family – for company-operated stores and wholesale customers. Ulichnie also will manage […]
Posted inPrivate Label Brands, National, News
Study: Consumers Purchase Private Label Products Without Knowing
First Insight has released findings from its latest study, “The Quiet Takeover of Private Label,” revealing that the traditional distinctions between private and national brands have become so subtle that most consumers can’t tell the difference. Nearly three-quarters (71 percent) of consumers surveyed believed they could recognize a private label when making a purchase, yet […]
Posted inPrivate Label Brands, National, News
Report: Shoppers Ditch Name Brands For Private Label As Prices Increase
A new national survey by RDSolutions reveals that 86 percent of U.S. shoppers have switched to private label products for at least some of the items they regularly purchase – underscoring growing price sensitivity amid inflation and looming global tariffs. Conducted in May among 250 verified U.S. consumers, the survey found that price is the dominant […]
Posted inPrivate Label Brands, Associated Wholesale Grocers, Midwest, News
AWG Brands Introduces New Items To Cater To Consumer Trends
AWG Brands, the private brands program of Kansas City, Kansas-based Associated Wholesale Grocers Inc. (AWG), has introduced a new lineup of grocery items launching in the second quarter 2025. “All of these items were strategically developed throughout category reviews driven by consumer and category trends to help AWG member retailers remain competitive within private brands,” […]