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Amazon Dominates Retail Industry In 2018 Brand Intimacy Report

Amazon continues to dominate the retail industry, according to marketing agency MBLM’s Brand Intimacy 2018 Report, a study of brands based on emotions. The retail industry ranked third overall in the study, following the media & entertainment and automotive industries, which placed first and second, respectively. In the retail category, Amazon was followed by Target and Whole Foods. […]