Good2grow, an Atlanta-based beverage and snack brand for kids, is launching anniversary-edition BIGGER bottles featuring an Americana design with four U.S. national monuments – the Statue of Liberty, Golden Gate Bridge, U.S. Capitol and Gateway Arch.
The commemorative packaging celebrates America’s 250th birthday and will appear on good2grow’s 10-oz. BIGGER bottles across four flavors, including the recently launched Watermelon Berry Twist.
The limited-edition bottles will be available at retailers nationwide starting in April, while supplies last.
“As a U.S.-based brand, good2grow is proud to celebrate the anniversary of our great nation with a fun activation that gives our fans a chance to experience and learn about famous landmarks from our country’s history,” said Edzra Gibson, VP of brand marketing.
Alongside the product launch, the brand is kicking off the Stars, Stripes and Sights Sweepstakes on April 1. Running through Sept. 30, it offers families a chance to win a trip valued up to $5,000 to one of the four landmarks featured on the bottles.
Participants can enter by visiting good2growOnTheRoad.com or by scanning the monument featured on a limited-edition bottle label using the good2grow app. Registrants receive one entry for each unique monument label scanned.
Good2grow will support the campaign with social content highlighting facts about each featured national monument, along with influencer partnerships designed to encourage families to learn, explore and celebrate America’s milestone together.
Good2grow offers a line of better-for-them beverages and snacks featuring collectible 3D character tops from children’s entertainment brands such as Mattel, Disney, Universal, Hasbro, Nickelodeon and Warner Bros. Its products contain no artificial colors or flavors.