by Treva Bennett/staff writer The Coca-Cola Co. showcased a variety of innovation and actionable insights at the 2019 NACS Show, held in October at the World Congress Center in Atlanta. New products and new flavors will be introduced early this year, with a few released in late 2019. According to J.C. Harvey, director of […]
Category: Marketing News
Posted inNonfood Items, Albertsons, Corporate Store News, Executive News, Home Page Slider, Marketing News, West, Women In The News
Albertsons’ Own Brands Welcomes Alice Chan VP Of Sales And Marketing
The Own Brands team from Albertsons welcomed Alice Chan to its leadership team on Monday, Jan. 20. Chan joined the organization as VP of Own Brands sales and marketing. “Alice is an energetic and visionary leader who brings more than 16 years of proven results in the CPG industry with PepsiCo’s Frito-Lay Division,” said Own […]
Posted inNew Products, Health & Wellness, Marketing News, Perishables, Suppliers, West
Kite Hill Launches Two New Plant-Based Platforms
Kite Hill, a San Francisco Bay Area plant-based food company, recently launched two new products, including a line of coconut milk-based yogurts and a plant-based sour cream. “Kite Hill is an amazing brand with a really strong and loyal following that continues to grow every day,” said Rob Leibowitz, CEO. “Our passionate consumers and retail partners […]
Posted inProduce News, Association News, Health & Wellness, Home Page Slider, Marketing News, Perishables, Snacks Brands, West
Hass Avocado Board Offers New Category Market Development Tool
A new Avocado Category Market Development Tool just released by the Hass Avocado Board is designed to help retailers and industry stakeholders identify, quantify and prioritize potential market-level opportunities for 45 markets. Each market has a unique profile, which varies significantly by population, category development and other measures using a multi-metric model approach to reviewing […]
Posted inShelby Exclusives, Home Page Slider, Marketing News, National, Shelby Signature Content, Snacks Brands, Suppliers
2020 Will Be A Year Of Innovation For Mars Wrigley Brands
Mars Wrigley showcased some of its innovations for a number of its iconic brands at the recent 2019 NACS Show in Atlanta. Shaf Lalani, VP of strategic demand leadership, said 2020 will be a big year for Mars Wrigley, with M&M’s Fudge Brownie being its largest launch. “You’re probably familiar with the caramel launch we […]
Posted inSouthwest, Health & Wellness, Marketing News, Produce News
Produce Marketing Agency Unveils Food Trends And Insights For 2020
DMA Solutions, a Dallas, Texas-based full-service marketing agency exclusively serving the fresh produce industry, has released its annual Food Trends eMagazine. In an effort to provide insight on a constantly evolving food space, DMA Solutions researched and compiled the top trends predicted for 2020 across all aspects of the food supply chain, fresh produce and […]
Posted inSoutheast, Marketing News
Acosta Appoints New Board Of Directors Following Recapitalization
Acosta Inc., a Jacksonville, Florida-based full-service sales and marketing agency, has appointed a new board of directors following the company’s successful recapitalization earlier this year. New appointees include members of the retail and consumer packaged goods (CPG) industry: Joe Crafton: Beginning as a partner in 1988, Crafton held a variety of leadership positions with Crossmark […]
Posted inSouthwest, Home Page Slider, Marketing News, Packaging News, Snacks Brands, Suppliers
Lay’s Unveils Three New Chip Flavors, Kicks Off Lay’s Smiles Campaign
Lay’s, having recently unveiled its first brand redesign in over a decade, is looking for ordinary people doing extraordinary things to create joy in their communities. And as Lay’s kicks off its nationwide search for people to feature on its packaging, the brand is introducing three new chip flavors across its entire portfolio this month: […]