Hilary Duff has launched her partnership with Naturalena Brands and its two lines—Happy Little Camper, all-natural and earth-friendly diapers and wipes, and Veeda, plant-based tampons, pads and liners. Duff, who will serve as chief brand officer for Happy Little Camper and Veeda, hosted a launch event Los Angeles on Sunday, Nov. 10. “It’s so rare […]
Category: Marketing News
Posted inOnline Grocery Technology, Beverage News, Grocery Store Equipment, Marketing News, Southeast
Looma Introduces Loop Retail Storytelling At More Than 200 Stores
The Looma Project has unveiled Loop At-Shelf Maker Stories in more than 150 Kroger banner Harris Teeter stores and 50 North Carolina-based Lowes Foods stores. Loop is a network of tablets that play short videos connecting consumers to the people behind their products. The platform also enables retailers and brands to understand how shoppers are responding […]
Posted inH-E-B, Grocery Store Layout, Home Page Slider, Independent Store News, Marketing News, Merchandising News, Nonfood Items, Online Grocery Technology, Southwest
Beauty By H-E-B With Trained Advisors Added In San Antonio Store
H-E-B launched its first Beauty by H-E-B department in San Antonio on Nov. 8. The retailer says it is a highly-curated department with an expanded selection of brands and an experienced team of trained “beauty advisors” to provide expert advice and customer service. “Beauty by H-E-B provides that oasis within the store where the customer […]
Posted inHome Page Slider, Marketing News, Southeast, Suppliers
Acosta Filing Prepackaged Chapter 11 To Cut $3B Long-Term Debt
Acosta said Nov. 8 that it has reached terms with more than 70 percent of its lenders and more than 80 percent of its noteholders as a precursor to its prepackaged Chapter 11 filing. The Jacksonville, Florida-based sales and marketing agency said the plan will eliminate all of its approximately $3 billion of long-term debt. […]
Posted inMeat/Seafood/Poultry, Marketing News, Perishables, Suppliers, West
Crowd Cow, Midan Marketing To Research Online Meat Consumers
Seattle, Washington-based Crowd Cow, an online marketplace for craft meats, has entered a strategic partnership with Midan Marketing, a full-service marketing agency based in Chicago that serves clients in the meat industry. The goal of the partnership is to clearly define who the online meat shopper is and how to best serve their needs. “Partnering […]
Posted inMarketing News, Corporate Store News, Home Page Latest News, National
Kroger Debuts New Logo And Launches Brand Transformation Campaign
The Kroger Co. has launched its new “Fresh for everyone” tagline and changed its logo as part of what it’s called its “brand transformation.” “Kroger’s new brand launch is a unifying framework for our seamless shopping experience that is designed to deepen our connection with customers and associates today and into the future, support our […]
Posted inGrocery Industry, Corporate Store News, Home Page Slider, Marketing News, Southwest, Store News
United Named Official Supermarket Of Texas Tech Athletics
A new marketing partnership with United Supermarkets names the grocery chain as the “Official Supermarket” of Red Raider Athletics as well as the Texas Tech Alumni Association. The announcement was formally unveiled during an Oct. 29 press conference at Jones AT&T Stadium, featuring Texas Tech Director of Athletics Kirby Hocutt, United Supermarkets CEO Robert Taylor […]
Posted inH-E-B, Grocery Industry, Home Page Slider, Independent Store News, Marketing News, Southwest
H-E-B And San Antonio Spurs Hit Nothing But Net With New Commercials
H-E-B and the San Antonio Spurs are at it again with a lineup of fun-filled commercials, featuring slapstick performances by current players and team legends. To tip off the Silver and Black’s 2019-20 season, six commercials are rolling out in the coming weeks during regular-season games. The 30-second spots showcase a cast that includes LaMarcus […]