Else Nutrition, a developer and marketer of clean-ingredients, plant-based nutrition products, is launching its first commercial product this spring in the U.S.—a next-generation, 100 percent plant-based, organic toddler formula made with a proprietary formulation of almonds, buckwheat and tapioca. The globally-patented formula contains zero dairy or soy and is free of gluten, hormones, antibiotics, palm […]
Category: Marketing News
Kind Snacks Founder Partners With Ellenos Yogurt To Accelerate Growth
Ellenos, the Greek yogurt brand born in Seattle’s Pike Place Market, has received new investment from Daniel Lubetzky, founder and executive chairman of Kind Snacks. The strategic partnership not only will further propel Ellenos’ market expansion but also will leverage Lubetzky as a mentor to Ellenos’ founders and leadership team. Founded in 2013, Ellenos was […]
Fareway Stores Inc. Enters Sixth State With Addition Of KC Meat Market
Boone, Iowa-based Fareway Stores Inc. recently entered its sixth state with the opening of a Fareway Meat Market and McGonigle’s Kitchen + Catering BBQ in Kansas City, Missouri. In February, Fareway announced it had purchased the assets of McGonigle’s, located at 79th and Ward Parkway. The re-opening of the market location March 2 marks the […]
Refugee-Focused Afia Debuts Two New Flavors for Frozen Falafel Line
Afia, a family-owned, woman-run company specializing in Mediterranean cuisine, is introducing two new frozen falafel flavors, expanding its award-winning line. Afia’s products are vegan, gluten-free, plant-based and use non-GMO ingredients. Unlike past attempts at frozen falafel that required frying, Afia has developed a line that can be easily heated in ovens and microwaves, yet still […]
DiNoci Dairy-Free, Plant-Based Frozen Dessert Launches 4 New Flavors
DiNoci Natural Foods, makers of artisan plant-based frozen desserts, has introduced four new flavors. DiNoci’s almond milk-based desserts use clean premium ingredients and are always free from gums and additives. New flavors are: Cherry Crisp—whole tart cherries and gluten-free toasted oats folded into creamy vanilla; Cookies & Crema—a gluten-free chocolate sandwich cookie crumbled into creamy […]
Solely Launches 5-Minute Spaghetti Squash Pasta
Solely Inc.—the company behind USDA-certified organic, cold-pressed fruit jerky and dried fruit—is entering a new category with its new spaghetti squash pasta. The shelf-stable boxed pasta, which is sliced, roasted and scooped by hand, cooks in five minutes. It alleviates the lengthy cooking process that often deters seekers of healthy alternatives from vegetable pastas. “These […]
Chosen Foods Celebrates Roots With New Brand Identity
Chosen Foods, a producer of 100 percent pure avocado oil and creator of avocado-inspired kitchen condiments, has created a new brand identity. In collaboration with Gestalt Brand Lab and Red Door Interactive, the three San Diego-based organizations spent more than two years zoning in on the new brand direction. With new packaging and a fresh brand ethos, […]
The Laughing Cow Reformulates Recipe, Updates Packaging
The Laughing Cow cheese brand recently rolled out a new recipe reformulation adding more calcium, creaminess and flavor into each wedge, which also contains 2g of protein and is made with real cheese. Changes also include new packaging that highlights its logo, The Laughing Cow. The company is on a mission to inspire people to […]
