Dallas, Texas-based Takis has partnered with Avocados From Mexico to launch a new shopper marketing campaign, “Guackeepers Keep it Good.” The companies have recruited two soccer players, Landon Donovan and Rafael Márquez, as the company’s “Guackeepers.” The “Guackeepers Keep it Good” promotional program includes in-store displays, consumer savings, digital engagement and innovative recipe inspirations for fans. “What […]
Category: Marketing News
Posted inCorporate Store News, Marketing News, Southwest
Natural Grocers Promotes Anniversary With Coupons, Giveaways
Lakewood, Colorado-based Natural Grocers, a family-operated organic and natural grocery retailer in the U.S., is celebrating its 67th anniversary Aug. 18-20. Customers are invited to a three-day celebration offering savings, prizes and giveaways. Sixty-seven years ago, Margaret and Phillip Isely went door-to-door in Golden, Colorado, educating their neighbors about nutrition and handing out samples of homemade whole grain bread. […]
Posted inMarketing News, Center Store, Southeast
Bush’s Offers Pantry Organization Session With The Home Edit
Knoxville, Tennessee-based Bush’s Beans and professional organizing service The Home Edit are helping fans of the show transition into a mealtime routine with Bush’s Sidekicks. Through the Bush’s Sidekicks and The Home Edit Pantry Sweepstakes, the partners are offering fans the chance to win a personal, in-home organization session with The Home Edit team and virtually […]
Posted inMarketing News, Dairy News, West
Yoplait, Box Tops Partner For Elementary School Library Renovation
Yoplait and Box Tops for Education recently helped with a library renovation at Dolores Huerta Elementary School in Lennox, California. Yoplait and Box Tops for Education identified the school through the work of Principal Maria Castellanos, who is dedicated to ensuring that all students at the school have an opportunity to thrive, even through the […]
Posted inPrivate Label Brands, Marketing News, National
Catalina Identifies Top Private Brand Categories On The Move
With rising inflation and ongoing supply chain issues continuing to unsettle consumers, Catalina is tracking the sales impact on grocery retailers’ private and store brands. Private brand categories showing the biggest gains year to date through July 17, per Catalina’s Shopper Intelligence Platform, include baking mixes (up 40 percent), soup (up 17 percent), prepared foods (up 12 percent), […]
Posted inOnline Grocery Technology, Marketing News, Southwest
Symphony RetailAI: Omnichannel Shoppers Key To Growth
Dallas-based Symphony RetailAI has announced the findings of an analysis of nearly 600 million shopper transactions to determine the impact of today’s omnichannel grocery shopper. A key finding is that online household penetration reaches 6.4 percent, up 60 percent from pre-pandemic levels, and households that shop both in-store and online are growing at a rate of 10 […]
Posted inMarketing News, Southwest
Alpha Co. Joins PepsiCo.’s Juntos Crecemos Platform
Alpha Co. Marketing & Media, co-founded in 2019 by Juan Pablo Osorio, has announced its participation in PepsiCo’s Juntos Crecemos platform. The company has been working with the Houston community to help local Spanish speakers better reach their market. Juntos Crecemos “Together We Grow” is a $50 million platform aimed at strengthening Hispanic-owned businesses, specifically restaurants, bodegas and carnicerías, by addressing foundational challenges and supporting […]
Posted inMarketing News, Corporate Store News, West
Stater Bros. Announces Marketing Partnership With Toyota Arena
Ontario, California-based Toyota Arena has announced a partnership with Stater Bros. Markets. Guests of the arena will soon be able to experience the new branding of the North Patio, which will include live concerts featuring local bands and up-and-coming professional talent. “We are thrilled to welcome Stater Bros. Markets as a partner to Toyota Arena,” said […]