Associated Wholesale Grocers Inc. (AWG) has rebranded and extended its elevated private brand with the launch of Superior Selections by Best Choice. Introduced in 2000 as Best Choice Superior Selections, the brand began as a multi-serve frozen entrée program with 12 items. Over the years, it has grown into a line of 125 products, including sauces, […]
Category: Private Label Brands
Posted inExecutive News, Association News, National, News, Private Label Brands
Lidl U.S. CEO To Keynote PLMA’s 2025 Trade Show
Joel Rampoldt, CEO of Lidl U.S., will deliver the keynote address at PLMA’s 2025 Private Label Trade Show, to be held Nov. 16-18 in Chicago. Themed “Store Brands Marketplace,” the show will feature more than 35,000 food and nonfood products, 3,100 booths and 2,000 exhibitors representing 65 countries. A business leader with a track record […]
Posted inPrivate Label Brands, Associated Wholesale Grocers, Marketing News, Merchandising News, Midwest, News
AWG Brands Adds 36 New Private Label Products
AWG Brands, the private brands program of Associated Wholesale Grocers Inc. (AWG), has introduced a lineup of new grocery items. The wave of products, developed to align with the latest consumer and category trends, is helping member retailers capture sales and gain a competitive edge. “The AWG Brands items that launched in July are strategically […]
Posted inProduce News, Giant Food, News, Northeast, Private Label Brands
Giant Food, BrightFarms Introduce New Ready-to-Eat Products
Giant Food has begun a new partnership with BrightFarms to bring fresher, ready-to-eat greens to customers under its private-label Nature’s Promise brand. The partnership introduces several new Greenhouse Grown greens to the produce aisle, including Sweet Baby Butter, Spring Mix, Green and Red Leaf and Crunchy Green Leaf. BrightFarms grows leafy greens indoors in high-tech, climate-controlled greenhouses […]
Posted inPrivate Label Brands, Health & Wellness, News, West
Market Of Choice Launches MoC Apothecary Supplement Line
Market of Choice, Oregon’s largest independent, family-owned grocer, is expanding its private label offerings with the launch of a new supplement collection developed in partnership with Highland Laboratories, a dietary supplement manufacturer based in Mount Angel, Oregon. Market of Choice’s private label line, called MoC Apothecary, features products that span three categories: Single ingredient – […]
Posted inExecutive News, Marketing News, Midwest, News, Private Label Brands, SpartanNash
SpartanNash Welcomes Ulichnie As VP, OwnBrands Marketing
Grand Rapids, Michigan-based SpartanNash has named Jason Ulichnie VP of OwnBrands marketing. In this role, Ulichnie will oversee the end-to-end portfolio management, product development and brand equity of SpartanNash OwnBrands – including Our Family, Fresh and Finest by Our Family and Finest Reserve by Our Family – for company-operated stores and wholesale customers. Ulichnie also will manage […]
Posted inPrivate Label Brands, Grocery Research, National, News, Save A Lot
Save A Lot Survey: Consumers Favor Private Labels For Better Value
Save A Lot recently surveyed 600 U.S. adults to learn how the economic landscape has impacted grocery shopping, how they feed their families and friends and how they decide where to shop. According to the survey, 79 percent of respondents say their average grocery costs have increased, compared to three months ago. Consumers are taking […]
Posted inPrivate Label Brands, Natural Grocers, News, Organic Natural, Southwest
Natural Grocers Adds Organic Wellness Shots To Private Label Line
Natural Grocers has added Organic Wellness Shots to its private label brand line. The 2-ounce shots are designed to support wellness goals, whether an energy boost or maintaining immune or digestive systems. Each shot combines fruit juices and botanical ingredients, with select varieties featuring probiotics, creating an organic on-the-go wellness option. The mini tonics are […]