by Terry Soto/multicultural marketing expert The California Grocers Association’s “Minding the Gap” Strategic Conference took place recently in Palms Springs, California, where retailers brought up specific challenges they currently are attempting to manage when it comes to growing sales among multicultural grocery shoppers. Understanding how to assort authentically for diverse Hispanic and Asian shoppers came […]
Category: Shelby Originals
Exclusive, in-depth stories from the Shelby team. Explore Food Industry features, market profiles, and unique perspectives from industry leaders.
Posted inBeverage News, Center Store, Northeast, Shelby Exclusives, Suppliers, Women In The News
People To Watch: Welch’s Customer Team Leader Leslie Campbell
The Shelby Report and The Grocery Group have introduced a series entitled People to Watch that focuses on current and future leadership in the grocery industry. In this installment, The Grocery Group Founder and CEO Cindy Sorensen interviews Leslie Campbell, customer team leader, Welch’s. Tell me a little bit about you and what do you […]
Posted inBeverage News, Bakery News, Dairy News, Guest Contributors, Marketing News, National, Packaging News, Shelby Exclusives, Sustainability News
Sorensen: Innovation In Thought Was Lacking This Year
by Cindy Sorensen/founder and CEO, The Grocery Group Each year as I prepare to write my dairy industry “year in review” column, I reflect on the newsworthy events that occurred in the industry in the previous 12 months. This reflection often includes a look back on the following: new product introductions; ingredient, product and package […]
Posted inAssociation News, Executive News, Home Page Latest News, Independent Store News, National, Shelby Exclusives, Shelby Signature Content, Wholesaler/Distributor News
UPDATED: ROFDA To Join Forces With NGA Jan. 1
The Retailer Owned Food Distributors & Associates (ROFDA) organization will merge under the National Grocers Association (NGA) umbrella, effective Jan. 1, 2020. The announcement was made this morning at the NGA and ROFDA co-located fall conference in Ponte Vedra Beach, Florida. ROFDA’s current share groups and buying programs will continue to operate under this new […]
Posted inNational, Home Page Slider, Private Label Brands, Shelby Exclusives, Snacks Brands, Wholesaler/Distributor News
The Private Label Path To The Shelf: UNFI’s Essential Everyday Chips
by Terrie Ellerbee/editor-Midwest Editor’s note: The Shelby Report staff toured the Supervalu private brands facility in 2018, just before United Natural Food Inc.’s (UNFI) acquisition of the company. The staff again visited with private brands associates at this year’s UNFI National Expo and found that some of the products that the Shelby team had sampled […]