Smithfield is putting a fresh, bolder stake in the ground with its new “We Speak Pork” campaign, an effort designed to reintroduce the category to younger consumers while reinforcing the company’s long-standing authority in pork. Marianne Radley, Smithfield’s managing director of marketing, told The Shelby Report that the campaign emerged after the company evaluated how […]
Category: Bonus Content
Rouses Chairman: ‘We’ll Keep Trying To Get Better Forever’
As Rouses Markets celebrates its 65th anniversary, Chairman Donald Rouse Sr. reflects on the roots of the family-owned company and looks to the future with the third generation leading the way. Rouse said his father, Anthony J. Rouse Sr., set the standard for the company with his humility and strong work ethic. “He would never […]
Third-Generation Rouses CEO: ‘We’re The No. 1 Grocer’ Along Gulf Coast
For Donny Rouse, president and CEO of Rouses Markets, the story of the company’s past and its vision for the future always come back to family, community and the Gulf Coast culture that shaped them both. “It first starts with my grandfather and his passion and energy for the business and willing to do anything […]
Giant Food, Upside Aim To Drive Incremental Sales Through Cash-back Offers
Giant Food is launching a partnership with Upside, a cash-back marketplace platform, to reach new shoppers and recapture market share as customers increasingly spread their grocery spending across multiple retailers. The collaboration pairs the mid-Atlantic’s largest grocer by market share with a Washington, D.C.-based technology company that delivers personalized cash-back offers designed to drive incremental […]
Busch’s Fresh Food Market President, CEO Finds Home At Family-Owned Grocer
As Busch’s Fresh Food Market enters its next half-century, President and CEO Bobby Turner is nearing his third year leading the 16-store, family-owned grocer with a focus on modernization, cultural strength and deep community connection. Turner, who brings more than 35 years of food retail experience, including decades with Whole Foods Market, has found a […]
Busch’s Fresh Food Market Honors Its Roots – Quality, Partners, Community
As Busch’s Fresh Food Market enters its next 50 years, the family-owned Michigan grocer is strengthening its foundation through strategic investment in people, technology and community. The company’s mission remains clear: deliver an exceptional fresh food experience while staying true to the neighborhood-focused culture that has defined Busch’s for generations. The momentum at Busch’s is […]
Protected: Independent Grocers Find Support in NGA Foundation’s Resources
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Kansas Independents Served Well By Innovation, Creativity With Fresh Foods, Great Service
The Shelby Report of the Midwest recently caught up with Jon McCormick, president and CEO of the Retail Grocers Association of Greater Kansas City, for the latest updates on the grocery industry in Kansas. How is the economy in the state? Unemployment is lower than the national average. That helps our independent retailers in […]
