One Banana has certified its farm in Peru under the Fair Trade international standard, joining its sustainable family-owned farms that are all certified to the highest third-party standards. According to One Banana Co. President Robert Adams, this new certification benefits “all those involved in the supply chain, from producers to final consumers.” By certifying its […]
Category: Marketing News
2020: NGA Reveals Creative Choice Awards Category Winners
The National Grocers Association (NGA) has revealed this year’s winners in its Creative Choice Awards contest, sponsored by Kellogg’s and Unilever. The contest honors the best marketing and merchandising campaigns in the grocery industry that positively impact sales, benefit the community and stand out creatively. Entries are judged by a panel of 26 industry experts. The Creative […]
NBA All-Star Endorses Ruffles In Frito-Lay ‘Chip Deal’
Plano, Texas-based Frito-Lay started the year with a rush of news, announcing new products as well as, for the first time, a new product created in partnership with an athlete. The “Chip Deal” Frito-Lay announced last summer with six-time NBA All-Star Anthony Davis to endorse Ruffles has yielded a new chip flavor: Lime & Jalapeño. […]
Sweet Grown Alabama Program Is Gaining Momentum
by Treva Bennett/web editor In an effort to support Alabama agriculture and clearly label local products, the Sweet Grown Alabama (SGA) program was launched in August 2019. Director Ellie Watson said SGA started accepting membership applications from growers in September and the program is “rolling right along.” Watson said SGA has more than 50 members […]
Paul Wahlberg On Hand For Hy-Vee Wahlburgers Opening
Hy-Vee Inc. opened its fifth Wahlburgers franchise location Jan. 24 in Milwaukee’s Historic Third Ward. It is the second Wahlburgers location in Wisconsin. The 5,300-s.f. Wahlburgers is located at 322 North Broadway. Chef Paul Wahlberg, who founded the Wahlburgers restaurants along with his celebrity brothers Donnie and Mark Wahlberg, spoke to The Shelby Report’s VP […]
Master Sommelier Shares Tips At SoCal NEW Event
Editor’s note: Members of the Southern California chapter of the Network of Executive Women (NEW) got a wine appreciation lesson from Eddie Osterland, master sommelier. Osterland, author of the book “Power Entertaining,” spoke at the NEW event, held Nov. 7 at The Clubhouse at Anaheim Hills. Here is part one of Osterland’s presentation. In 1973, […]
Walmart Makes Pickup ‘Famous’ With First Big Game Commercial
For the first time ever, Walmart will be airing an ad during the Big Game with the help of some familiar visitors. Famous Visitors brings 12 “visitors” from popular TV shows and movies—and their creative transportation methods—together for the first time ever as they touch down on Earth to pick up everything they need curbside […]
Hazelnut Growers Of Oregon Introduces Oregon Orchard ‘Confection Collection’
Hazelnut Growers of Oregon plans to launch four new Oregon Orchard hazelnut chocolates in February. The Oregon Orchard confections are dipped in premium, artisanal chocolate. The four flavors are: dark chocolate, milk chocolate, skinny milk chocolate (20 percent less chocolate) and marionberry chocolate. This line of 6-oz. resealable pouched confections will be available at the […]
