The Tyson and Hillshire Farm brands have launched five new products featuring Tajín Clásico Seasoning, a chili lime seasoning brand popular in Mexico. Tajín’s flavor is a blend of mild chili peppers, dehydrated lime juice and sea salt. It primarily is used to enhance the flavor of desserts, vegetables, fresh fruit and now, protein.
The Tyson and Hillshire Farm brands have infused the seasoning directly into several signature chicken and sausage products, including:
- Tyson Tajín Chili Lime Chicken Nuggets
- Tyson Any’tizers Tajín Chili Lime Boneless Chicken Bites
- Hillshire Farm Tajín Chili Lime Smoked Sausage with Mango
- Hillshire Farm Tajín Chili Lime Lit’l Smokies
- Hillshire Farm Tajín Chili Lime Smoked Sausage
“We know people are looking for more authentic, flavor-forward foods that tap into today’s globalized palates,” said Chef Alexa McKay, who helped inspire the Tajín-flavored products for Tyson brand. “Our partnership with Tajín not only delivers on the growing interest in these flavor varieties but also means you don’t have to make a trip to your favorite ethnic restaurant to enjoy them.”
“Tajín brings a unique, flavorful chili-lime ‘zing’ that pairs perfectly with these products,” said Chef Michelle Duran, who helped inspire the Tajín-flavored products for Hillshire Farm brand. “Now, consumers will have even more opportunities to spice up meals with our new flavorful sausage and chicken offerings.”