Parsippany, N.J.-based Pinnacle Foods Inc., manufacturer and distributor of major food brands such as Birds Eye, Duncan Hines, Vlasic and Mrs. Butterworth’s, opened for trading on Thursday on the New York Stock Exchange (NYSE) under the ticker symbol “PF” after its initial public offering (IPO). “We’re excited to welcome Pinnacle Foods and its family of […]
Category: National
Straniero: WMU Food Marketing Conference Specializes In Opportunities For Students
The 2013 Food Marketing Conference, hosted by Western Michigan University (WMU), took place March 25-26 at the Radisson Plaza Hotel in Kalamazoo, Mich. The conference included executives from companies like Kroger, Meijer and Sam’s Club. In an interview, Phil Straniero, executive in residence in food and CPG marketing at Western Michigan University, said this year’s […]
Dale Jr. Foods Formed By NASCAR Racer, KLN
KLN Family Brands has teamed up with Dale Earnhardt Jr. to form Dale Jr. Foods. The partnership that was formed in January has launched four flavors of potato chips in three sizes. The flavors are Crispy Original, Zesty Jalapeno, Creole & Green Onion and Carolina Barbeque. “At KLN Family Brands, we always put family and […]
Forecast: Top 10 Industry Trends
Trends compiled from an annual consumer panel conducted by Supermarket Guru Phil Lempert have been released. The top 10 industry trends were presented by National Grocers Association (NGA) President and CEO Peter Larkin, filling in for Lempert, during the 48th Annual Food Marketing Conference earlier this week in Kalamazoo, Mich. “I think (if Phil were […]
Western Mich. University A Strong Choice For Food Marketing Students
Peter Larkin, president and CEO of the National Grocers Association (NGA), spoke with Geoff Welch, The Shelby Report’s VP-Midwest, on March 25 during the 48th Annual Food Marketing Conference sponsored by Western Michigan University. Speaking at the Radisson Plaza Hotel in Kalamazoo, Mich., where the conference took place, Larkin told Welch that it was his […]
CGA Hires New Government Relations Manager
The California Grocers Association (CGA) has hired Dane Hutchings as its government relations manager, effective immediately. In this position, Hutchings will be responsible for bill tracking and analysis, regulatory analysis, member relations and grassroots development. In addition, he will work with CGA members to develop positions and draft advocacy messages and represent the organization before […]
Yoplait Launches New Spring Yogurt Flavors
Yoplait is rolling out two spring flavors: Yoplait Light pina colada and Yoplait Original cosmopolitan-flavored yogurt. Both are available for a limited time. “Consumers are continually looking for new and different ways to enjoy the refreshing goodness of yogurt,” says Cameron Archibald, associate marketing manager for Yoplait. “The popularity of fruity and tropical flavored drinks […]
NGA, CART Research Showcases ‘Active Listening’ As Best Practice
For grocery retailers, customer service reputation is strengthened by maintaining an everyday practice for listening and responding to shoppers’ concerns, feedback and praise. Showcasing best practices for “active listening,” the National Grocers Association (NGA) and the Center for Advancing Retail & Technology (CART) released the first work product from their newly-launched Innovation Center at the […]
