Heineken USA is again making available its Beers of Mexico variety pack with limited-edition offering, Dos Equis Azul—a blend of signature golden wheat lager and blue agave. Dos Equis Azul will once again join Heineken USA’s Mexican beers—Dos Equis Lager, Tecate and Sol—in one Fiesta Pack. The pack will be supported with seasonally relevant cross-merchandising […]
Category: National
Posted in, Marketing News, National
Believe In Heroes Campaign Raises $21M+ For Wounded Warrior Project
Jacksonville, Florida-based Acosta Sales & Marketing has reported that the 2014 “Believe in Heroes” campaign raised $5,765,292 in support of Wounded Warrior Project (WWP). This donation brings the cause marketing campaign’s total contributions to more than $21 million since Acosta founded the program five years ago. WWP is a nonprofit organization whose mission is to […]
Posted in, National
New Study Reveals Growing Influence Of The Male Shopper
How and where Americans shop for food is changing dramatically, according to a new study, “Food Shopping in America 2014.” The study unveils the evolving shopping landscape of not only where people shop, but who is doing the shopping. Increasingly, men (who now compose 43 percent of primary shoppers) are shopping frequently and they now […]
Posted in, Beverage News, Center Store, National, New Products
V8 Launches Four New Vegetable Blend Beverages
Campbell Soup Co. is rolling out new V8 Vegetable and Fruit Juice Beverages, blends of vegetables with a touch of fruit. The new varieties include Healthy Greens, Purple Power, Golden Goodness and Carrot Mango. • Healthy Greens: the juices of Spinach, Yellow Carrots, Apples and Pineapple; • Purple Power: the juices of Purple Carrots, Beets […]
Posted in, Marketing News, National, Produce News
Giumarra’s Spring Watermelons To Feature ‘Eat Brighter!’ Label
Giumarra Nogales will begin spring Nature’s Partner melon shipments at the end of March and will offer seedless watermelon grown in Mexico featuring Sesame Street “eat brighter!” artwork. The watermelon program is designed to get children and their families excited about eating watermelon, a fruit high in vitamins C and A. Each individual watermelon will […]
Posted in, Center Store, Grocery News, National, Suppliers
Mondelez International Acquires Enjoy Life Foods
Mondelez International has acquired Enjoy Life Foods, a private U.S. snacks company and a market-leading brand in the fast-growing “free-from” segment. Enjoy Life offers more than 40 products, including cookies, chocolate, snack bars and savory snacks that are allergy friendly and gluten free. Enjoy Life’s products are free from the eight most common allergens—wheat, dairy, peanuts, […]
Posted in, Beverage News, National, Southeast, Suppliers
Teamsters Approve New Contracts At MillerCoors Breweries In N.C., Texas
Teamsters at MillerCoors breweries in Eden, North Carolina, and Fort Worth, Texas, have ratified new three-year contracts. The agreements cover more than 900 employees at the two breweries and provide lifetime retiree healthcare benefits. Members of Local 391 and 997 at each location voted earlier this month to ratify the contracts by 88 percent. “Our […]
Posted in, Center Store, Executive News, Midwest, National, Suppliers
Nonni’s Foods Appoints Brian Hansberry CEO
Nonni’s Foods, a leading provider of premium, specialty cookies and baked goods, has named Brian Hansberry CEO. Hansberry succeeds Dave Beré, who is retiring from the role of CEO and will now serve as chairman of the company’s board of directors. Hansberry brings more than 25 years of experience to his new role, most recently […]