The 2020 Buy Alabama’s Best Retail Campaign Launch Awards luncheon was held recently at The Club. The Alabama Grocers Association, the Alabama Department of Agriculture...
Marketing News
Garner Foods, makers of Texas Pete and Green Mountain Gringo products, has named Katie Chaffin as its new director of marketing. Chaffin has been a member of the Garner...
Coleman Natural Foods is expanding its Budweiser BBQ collection with the introduction of a Spicy BBQ Pulled Pork and Beer & Cheese Bratwurst flavor this spring. The...
The Kroger Co.’s media advertising business, Kroger Precision Marketing (KPM), has a new sales attribution capability to provide brands full transparency into media...
Sprite is adding a hit of ginger flavor to its lemon-lime base with a category-crossing innovation that launched Feb. 12. Sprite Ginger now is available nationwide in 20...
Sprouts Farmers Market will open in Redding, California, at 1401 Hilltop Drive on Wednesday, Feb. 26. Sprouts’ store layout, inspired by farmers markets, features fresh...
by Terry Soto/multicultural marketing expert I’m often asked how retailers can avoid stereotyping or generalizing when attempting to attract sales from multicultural...
Darigold Inc. will invest $67 million in its Boise, Idaho, facility this year, a move that will allow it to support the growth of its Fit milk. Over the past six months...