University of Louisiana Monroe Athletics and Tyler, Texas-based Brookshire Grocery Company (BGC), a regional grocery store company with more than 180 locations and 10 throughout the Monroe area, have agreed to a new partnership that will bring the Warhawks brand into stores and the homes of fans and shoppers. Brookshire’s and Super 1 Foods will […]
Category: Marketing News
Posted inMarketing News, Home Page Slider, National
Nielsen’s Bases Releases Top 25 List Of Breakthrough Innovations
Bases, a Nielsen global consumer business, has released its 2020 U.S. Bases Top 25 Breakthrough Innovations List. While COVID-19 will have an enduring and profound impact on the CPG industry, one thing that cannot be overlooked is the role that innovation plays today and in the new normal that emerges. Consumer needs and priorities are […]
Posted inMarketing News, Home Page Slider, Northeast
CitrusAd Unleashes Banner X For Grocery E-Commerce
CitrusAd has unleashed Banner X on their retail media platform in the USA which provides brands and retailers with click through rates that are on average 10 to 30 times traditional display media. Banner X ads are fully responsive, natively served banner ads with real-time personalization that are positioned in the grid of e-commerce product […]
Posted inMarketing News, Home Page Latest News, Shelby Exclusives, Southeast
Profile: Meet Melissa Fulmore-Hardwick With Acosta
The Shelby Report and The Grocery Group together present this series, People to Watch, to focus on current and future leadership in the grocery industry. In this installment, The Grocery Group Founder and CEO Cindy Sorensen interviews Melissa Fulmore-Hardwick, VP of IT enterprise applications for Acosta. Tell me a little bit about you and what […]
Posted inOnline Grocery Technology, Home Page Slider, Marketing News, National
Destini Global And Inmar Intelligence Expand Digital Coupon Capabilities
Destini Global, a leader in CPG data solutions, has expanded its marketing offering for emerging brands with distribution capabilities to Inmar Intelligence’s Digital Retailer Network. Inmar Intelligence, a data-driven technology-enabled services company, provides access to a nationwide retailer network with over 100 million shoppers across grocery, dollar and drug channels. In the two companies’ partnership, Destini’s self-service coupon publisher will now integrate directly […]
Posted inHome Page Slider, Marketing News, Southeast
Acosta Expands Executive Leadership Team To Accelerate Growth
Jacksonville, Florida-based Acosta, a full-service sales and marketing agency in the CPG industry, has appointed Brian Wynne as its new CEO. Wynne is working closely with Darian Pickett, who will remain with the company and assume the role of CEO of Acosta’s North American Sales Agency. This change will allow the company to accelerate its […]
Posted inMarketing News, Home Page Slider, National
Vibenomics, Kroger Team Up To Expand Audio Advertising In Stores
Indianapolis-based Vibenomics, a location-based audio out-of-home advertising and experience company, has entered into a multi-year relationship with Kroger, the nation’s largest supermarket retailer. Vibenomics will expand its audio OOH advertising marketplace to enrich the customer experience in more than 2,300 Kroger locations and automate the audio ad buying process to current programmatic standards. This will […]
Posted inHome Page Slider, Marketing News, National
FMI Emerge Ownership Transitions To Emerge Network LLC
FMI -The Food Industry Association recently announced the transition of ownership of its FMI Emerge program to Emerge Network LLC, a woman-owned small business led by former FMI Emerge Director Julie Pryor. FMI Emerge, a supportive educational, networking and business building community, has helped numerous growing brands achieve success by reaching their distribution and growth […]