Cincinnati, Ohio-based The Kroger Co. will hold a spring hiring event April 30 – the grocer’s third nationwide hybrid hiring event. The Kroger Family of Companies is hiring for 23,000 open roles across all departments, including retail, e-commerce, manufacturing, supply chain, merchandising, logistics, corporate, pharmacy and healthcare roles. The event will have virtual interviews and on-site interviews […]
Category: Marketing News
Haribo Establishes National Gummi Bear Day For 100th Anniversary
Rosemont, Illinois-based Haribo is celebrating the 100th birthday of its iconic Goldbears gummi bears by creating an official annual holiday, National Gummi Bear Day, on April 27. In partnership with the National Day Calendar, the holiday will be celebrated yearly to commemorate the gummi bears. “We’re excited to establish National Gummi Bear Day on April 27 in celebration of Haribo Goldbears’ 100th birthday,” said Jeff Schoenfield, director […]
How Retailers Can Help Your Company Get A Sales Lift
Sponsored Content From the early ages of advertising, such as 1950’s “You’ll be lovelier each day with Pink Camay” soap commercial, 1970’s “Mikey Likes It” Life cereal, to “I’m Lovin it” by McDonalds, consumer products brand strategies today are certainly more diverse – multi sectoral with more opportunities that drive competition. The strength of strategies […]
IRI Research Finds Spring Holiday Gatherings Will Return Despite Inflation
According to new research from IRI, consumers will host or attend larger gatherings this spring holiday season, especially households with children, but know they will spend more due to inflation and will be looking for deals. For this new research, IRI tracked price activity on a representative range of food and beverage products and surveyed […]
Allegiance Retail Services Launches New Foodtown Marketing Campaign
Iselin, New Jersey-based Allegiance Retail Services has unveiled a new marketing campaign for its Foodtown banner with the message “Quality Meals Begin at Foodtown” to express the brand’s commitment to offering fresh perishables, quality products, and exceptional service. The campaign is aimed to provide confidence to shoppers, knowing when they choose to shop Foodtown, they will […]
Acosta Study Reports Consumer Pandemic Shopping Behavior
Jacksonville, Florida-based Acosta, a global integrated sales and marketing services provider in the consumer packaged goods industry, has released its latest research report, “The Lingering Impact of COVID-19 on U.S. shoppers.” The report examines U.S. shoppers’ behavior nearly two years into the pandemic. According to Acosta’s research, 68 percent of today’s consumers are currently shopping online […]
IRI Thought Leaders To Reveal New Research During Upcoming Webinars
IRI has announced new thought leadership programs for the upcoming weeks in its latest version of Next Week Now, a compilation of activities, announcements and events. Upcoming IRI thought leadership activity includes: CPG Growth Leaders Webinar – IRI’s Krishnakumar “KK” Davey and Cara Loeys, along with Boston Consulting Group, will present findings from IRI’s 10th annual […]
Navigator Sales And Marketing Names Fujimoto As COO
Navigator Sales and Marketing has named Steve Fujimoto as COO for the company. He was most recently COO at Superior Grocers, leading the operations, marketing and buying teams. Prior to this role, Fujimoto was VP of retail operations for the Portland division of Albertsons. Fujimoto’s background is broad, with 39 years in the industry holding […]
