Acosta has previewed results of its “Online Grocery Landscape Report,” a shopper insights study on the attitudes and preferences surrounding online grocery shopping habits. Acosta conducted the research in June through its proprietary Shopper Community with input from more than 750 grocery shoppers across a range of age groups, behaviors and preferences. The research found […]
Category: Marketing News
Posted inSupply Chain News, Marketing News, National
Survey Finds Consumers Shifting Grocery Purchasing Behaviors
Nearly half of Americans feel like they can’t afford their previous lifestyle and 76 percent of American consumers say their family has changed how they buy food with prices on the rise. In addition, two-thirds are more mindful of how they are spending their money. These findings are part of a new consumer sentiment survey […]
Posted inOnline Grocery Technology, Marketing News, National
Study Shows Prices Per Item Dipped As Basket Quantities Grew
Incisiv and Wynshop have revealed the findings from their State of Digital Grocery Performance Scorecard for July. Compared to June, the average price of an item in a digital basket decreased by $0.2 and the average basket size increased by 1.8 percent. The report is available for download on Grocery Doppio, an independent source of grocery insights […]
Posted inProduce News, Marketing News, Snacks Brands, Southwest
Avocados From Mexico, Takis Collaborate On Shopper Campaign
Dallas, Texas-based Takis has partnered with Avocados From Mexico to launch a new shopper marketing campaign, “Guackeepers Keep it Good.” The companies have recruited two soccer players, Landon Donovan and Rafael Márquez, as the company’s “Guackeepers.” The “Guackeepers Keep it Good” promotional program includes in-store displays, consumer savings, digital engagement and innovative recipe inspirations for fans. “What […]
Posted inCorporate Store News, Marketing News, Southwest
Natural Grocers Promotes Anniversary With Coupons, Giveaways
Lakewood, Colorado-based Natural Grocers, a family-operated organic and natural grocery retailer in the U.S., is celebrating its 67th anniversary Aug. 18-20. Customers are invited to a three-day celebration offering savings, prizes and giveaways. Sixty-seven years ago, Margaret and Phillip Isely went door-to-door in Golden, Colorado, educating their neighbors about nutrition and handing out samples of homemade whole grain bread. […]
Posted inMarketing News, Center Store, Southeast
Bush’s Offers Pantry Organization Session With The Home Edit
Knoxville, Tennessee-based Bush’s Beans and professional organizing service The Home Edit are helping fans of the show transition into a mealtime routine with Bush’s Sidekicks. Through the Bush’s Sidekicks and The Home Edit Pantry Sweepstakes, the partners are offering fans the chance to win a personal, in-home organization session with The Home Edit team and virtually […]
Posted inMarketing News, Dairy News, West
Yoplait, Box Tops Partner For Elementary School Library Renovation
Yoplait and Box Tops for Education recently helped with a library renovation at Dolores Huerta Elementary School in Lennox, California. Yoplait and Box Tops for Education identified the school through the work of Principal Maria Castellanos, who is dedicated to ensuring that all students at the school have an opportunity to thrive, even through the […]
Posted inPrivate Label Brands, Marketing News, National
Catalina Identifies Top Private Brand Categories On The Move
With rising inflation and ongoing supply chain issues continuing to unsettle consumers, Catalina is tracking the sales impact on grocery retailers’ private and store brands. Private brand categories showing the biggest gains year to date through July 17, per Catalina’s Shopper Intelligence Platform, include baking mixes (up 40 percent), soup (up 17 percent), prepared foods (up 12 percent), […]