Private label products have come a long way from their early reputation as plain, low-cost alternatives to national brands. Today, they represent a strategic pillar for retailers – offering differentiation, margin advantages and a way to build loyalty in an increasingly competitive grocery landscape. As inflation and economic uncertainty continue to influence consumer behavior, private […]
Category: Private Label Brands
Posted inPrivate Label Brands, Associated Wholesale Grocers, Midwest, News
AWG Best Choice Wins Big During PLMA Salute To Excellence Awards
Best Choice, the flagship private brand of Associated Wholesale Grocers (AWG), received four 2025 Salute to Excellence Awards from the Private Label Manufacturers Association (PLMA). The awards, which recognize innovation and quality in private label products, were announced Nov. 16-18 during PLMA’s 2025 Private Label Trade Show in Chicago. The four items are: Best Choice […]
Posted inDairy News, Grocery Research, Midwest, News, Private Label Brands, SpartanNash
SpartanNash Introduces Flavored Butter Products For Thanksgiving
SpartanNash has introduced four varieties of flavored butter to help customers prepare for the Thanksgiving holiday. In addition, it partnered with Talker Research on a new survey, finding that butter is essential for holiday cooking. SpartanNash stores – including Family Fare, Martin’s Super Markets and D&W Fresh Market – and select independent wholesale customers are […]
Posted inPrivate Label Brands, Center Store, News, West
True Salt Expands Private Label Offerings To Meet Growing Demand
True Salt, a provider of all-natural sea salt products, has expanded its private label program in response to increasing demand from grocery chains and foodservice distributors for premium, store-brand sea salt products. The Phoenix-based company manufactures private label salt products for five of the 10 largest foodservice distributors in the U.S. True Salt is scaling […]
Posted inPrivate Label Brands, Association News, National, News
PLMA Preps For Private Label Show Nov. 16-18
The Private Label Manufacturer’s Association (PLMA) is preparing for its annual Private Label Trade Show, set for Nov. 16-18 in Chicago. The show will feature more than 35,000 food and nonfood products, 3,000 booths and 1,900 exhibitors. In addition, more than 100 new booths have been added to the show floor, after increasing in number […]
Posted inIndependent Store News, Corporate Store News, National, News, Private Label Brands
Food Club Celebrates Feeding America Partnership With *NSYNC’s Bass
Food Club and brand partner Feeding America have teamed up with Lance Bass – a multi-platinum Grammy winner of boy band *NSYNC – to amplify their partnership with an appearance Oct. 31 on NBC’s “The Kelly Clarkson Show.” During the segment, Bass will highlight the partnership between the two brands. This effort coincides with Food […]
Posted inPrivate Label Brands, Associated Wholesale Grocers, Midwest, News
AWG Promotes Private Label Brands Amid Economic Pressures
As shifting economic factors and changes to benefits place increasing strains on family budgets, Associated Wholesale Grocers Inc. (AWG) is reinforcing its commitment to its legacy private brands, Always Save and Best Choice. The brands provide an option for shoppers seeking relief from rising grocery prices, enabling them to find quality and savings at AWG […]
Posted inPrivate Label Brands, Associated Wholesale Grocers, Midwest, News
AWG Brands Unveils 35 Products To Boost Holiday Sales
Ahead of the holiday season, AWG Brands, the private brands program of Associated Wholesale Grocers Inc. (AWG), has expanded its portfolio with 35 new products from Always Save, Best Choice and Superior Selections by Best Choice. The launch includes grocery and household items aimed at helping AWG member retailers increase sales and offer value to […]