by Alissa Marchat/staff writer The grocery industry is a tough one to succeed in, particularly when your store is located thousands of miles away from your wholesaler. That’s the challenge faced by those retailers in Alaska and Guam, which are served by Unified Grocers out of Seattle and California. Grocers and consumers alike face their […]
Category: Feature
Posted in, Bonus Content, C-Store News, Feature, Home Page Latest News, Marketing News, National, Shelby Signature Content
New Marketing Platform Aims To Bring Forecourt Customers Into The Store
by Alissa Marchat/staff writer Sixty-three percent—that’s how many c-store customers “drive up, fuel up and then they drive away without ever going inside the store,” said Bob Bradley, CEO of software-centric media and merchandising company NewsBreak. But Bradley and his team believe that their smart merchandising platform, SHEP, can solve that problem for c-store operators. […]
Posted in, Bonus Content, Feature, Grocery News, Guest Contributors, Home Page Latest News, National, Shelby Signature Content
How The American Supermarket Can Best Serve Hispanic And Asian Customers
by Harry Blazer/Food industry consultant and former grocer The Shelby Report asked me to provide some advice to supermarkets regarding how to best serve Asian and Hispanic customers. First of all, there is a distinction to be made between ethnicity and race. Currently, the United States Census Bureau defines six race categories: • White or […]
Posted in, Feature, Home Page Latest News, Meat/Seafood/Poultry, National
Millennials: A Challenge, And Opportunity, For The Meat Industry
New research from Midan Marketing explores how Millennials’ meat consumption differs from that of Baby Boomers One of the largest generations in U.S. history is moving quickly into its prime spending years and forcing companies to re-evaluate the way they do business. Currently, the size of the U.S. Millennial market is 75.4 million, according to […]
Posted in, Bonus Content, Center Store, Feature, Home Page Latest News, National, Shelby Signature Content
Greeting Cards In The Grocery Cart?
by Sara Fernández Cendón/Creative Director-Cultural Identity, Hallmark Cards Special to The Shelby Report Why Hispanics are a natural fit for greetings within grocery retail If you cater to Hispanic customers, you already know the facts: Hispanics are frequent visitors to grocery stores and actually enjoy the experience; they favor fresh foods and home-cooked meals; and […]
Posted in, Amazon Fresh, Bonus Content, Deli News, Feature, National, Perishables, Shelby Signature Content, Special Section, Whole Foods
Millennials Come In All Shapes And Sizes…And Have Varied Shopping Habits
Millennials are, without a doubt, one of today’s most influential demographic groups when it comes to marketing. The reason so much attention has been given to this group of 18- to 34-year-olds is because of sheer numbers: There are about 74.3 million of them, or about 30 percent of the U.S. adult population. With numbers […]
Posted in, Feature, Grocery News, National, Shelby Signature Content
The Art Of Pricing—Is Walmart’s Price First Smart?
Some experts claim the U.S. economy has nearly recovered. Now if someone could convince American consumers the economy is better, retailers across all sectors would jump for joy. Unfortunately, that doesn’t look promising. Today, nearly half the U.S. population thinks the United States is still in recession, according to a recent Wall Street Journal poll. […]
Posted in, Feature, Midwest, Shelby Signature Content, Women In The News
Rose Mitchell’s Influence Will Have Impact For Years To Come
Rose Mitchell was the first woman in the history of West Des Moines, Iowa-based Hy-Vee Inc. to be named an officer of the company. That happened in 1992. Three years later, the company that was founded in 1930 named her to the board of directors, another first for a woman executive. Had she not gone […]