by Terry Soto/CEO, About Marketing Solutions Inc. I hear growing concerns from retailers who say they just aren’t seeing the results from their multicultural marketing efforts. It seems retailers are baffled by failed attempts to attract, satisfy and retain diverse customers in their trade areas. However, upon closer examination, the common denominator among many retailers […]
Category: Marketing News
Posted inNortheast, Home Page Slider, Marketing News, Snacks Brands, Suppliers
Utz Quality Foods Adds Several New Snacks To Product Lineup
Hanover, Pennsylvania-based Utz Quality Foods LLC has added new products to its lineup, which became available through retailers on Feb. 3. From Zapp’s New Orleans style “Evil Eye” Kettle Potato Chips to Good Health Creamy Onion & Chive Veggie Chips to Utz Ridge Cut Potato Chips, the line-up is comprised of both indulgent and better-for- you […]
Posted inNortheast, Center Store, Home Page Latest News, Marketing News, Merchandising News, Packaging News, Snacks Brands, Suppliers
Weis Markets Gives Placement To Verus’ MLB-Branded Candy Products
Sunbury, Pennsylvania-based Weis Markets has placed an order with Verus International Inc. for its Major League Baseball-branded candy products from its Big League Foods (BLF) subsidiary. Weis operates 198 stores in Pennsylvania, Maryland, Delaware, New Jersey, New York, West Virginia and Virginia. In addition to being the first supermarket customer, Weis also is the first […]
Posted inHealth & Wellness, Beverage News, C-Store News, Home Page Slider, Marketing News, Southwest
7-Eleven Adds Skýra Water From Iceland To Private Brand Lineup
Irving, Texas-based 7-Eleven Inc. has added a new premium water imported from Iceland to its private brand. Created exclusively for 7-Eleven, Skýra Icelandic spring water is naturally alkaline with electrolytes, a high pH (8.8) and naturally low mineral content. Skýra water is sourced from an Icelandic spring in a government-protected nature preserve. Filtered through inert […]
Posted inFrozen Food, Health & Wellness, Home Page Slider, Marketing News, Midwest, Nonfood Items, Suppliers
Urban Pie Pizza Co. Launches Artisan Hemp Seed Crust Pizzas
Urban Pie Pizza Co. is introducing artisan thin crust pizzas made with hemp seeds to the frozen pizza aisle and adding a new flavor to its artisan thin crust line. Urban Pie Pizza is one of the fastest growing brands in the natural channel, and these hemp-infused crusts are a first in the frozen aisle, […]
Posted inCenter Store, Home Page Slider, Marketing News, Snacks Brands, Southeast, Suppliers
Acosta Forms National Partnership With Voortman Cookies Ltd.
Jacksonville, Florida-based Acosta has been named U.S. sales and marketing agency of record for Voortman Cookies Ltd., a subsidiary of Hostess Brands Inc. Effective immediately, Acosta, a sales and marketing agency in the consumer packaged goods (CPG) industry, will represent Voortman, the top player in crème wafers and sugar-free cookies, according to Nielsen. The Canada-based company manufactures […]
Posted inCenter Store, Executive News, Marketing News, Southwest, Suppliers
Del Sol Foods Appoints McKeown, Van Dorf To Leadership Team
U.S.-based condiments brand Briannas, owned by Del Sol Foods in Brenham, Texas, has named Jay McKeown as director of finance and technology and Jenny Van Dorf as director of brand marketing. McKeown brings more than 25 years of financial experience to Del Sol. After beginning his career in commercial banking with NationsBank N.A., McKeown has […]
Posted inMeat/Seafood/Poultry, Home Page Slider, Marketing News, New Products, Perishables, Suppliers, Sustainability News, West
Diestel Family Ranch Introduces Sous-Vide Turkey Meatloaf
Diestel is introducing its Sous-Vide Turkey Meatloaf as an easy-to-prep dinner solution for families. Available in traditional and Florentine flavors, the fully-cooked turkey meatloaf is made from butcher-quality, whole-muscle cuts to deliver authentic turkey flavor and premium texture. The sous-vide cooking method ensures a moist and tasty loaf every time, all while making it simple […]