The Save Mart Companies opened its first store July 1 at 1020 Al Tahoe Boulevard in South Lake Tahoe, California, marking a new presence for the regional grocer in a market that draws more than 15 million visitors annually.
The 38,000‑square‑foot location features locally-sourced produce, a full‑service butcher and seafood counter, and a commitment to community partnerships.
“South Lake Tahoe is a special place, and we don’t take lightly what it means to earn a place here,” said Bobby McDowell, VP of operations for Save Mart. “We’re not just opening a store. We’re putting down roots. That means showing up with great food, a team that genuinely cares and a real investment in this community for the long haul.”
The store is designed to meet the needs of residents and visitors alike, offering the largest selection of in‑house cut fruit and vegetables in the market, a full‑service butcher block and seafood counter, in‑house made sushi, an expanded service deli with grab‑and‑go options, a bakery with custom cake decorating and a broad selection of locally-sourced produce – including prepared items like fruit parfaits, guacamole and salsa. The store also features same‑day delivery and curbside pickup, with branded parking spots and clear wayfinding for online order retrieval.
Shoppers can maximize savings by joining Save Mart Rewards, unlocking member pricing on a rotating selection of weekly essentials, cash back redeemable at checkout, Shell Fuel Rewards at participating Shell stations, and digital coupons. New members receive $5 off a first $25 purchase when they sign up in‑store or at savemart.com.
As part of its grand opening celebration, Save Mart made community contributions totaling more than $8,500 in gift cards, food products and support to local schools and nonprofits, including Boys & Girls Clubs of Lake Tahoe, Keep Tahoe Blue, Vista Rise Collective, Bread & Broth, Christmas Cheer, Lake Tahoe Wildlife Care, Tahoe Unified School District, South Tahoe Middle School and Lake Tahoe Community College.
South Lake Tahoe draws more than 15 million visitors annually, with Sacramento – a core Save Mart market – accounting for 30 percent of the visitor base. The store is positioned to serve both year‑round residents and the region’s substantial seasonal population.
About The Save Mart Companies
The Save Mart Companies operates more than 200 stores in neighborhoods across California, Western Nevada, Oregon and Washington under the Save Mart, Lucky, FoodMaxx, Roth’s and Chuck’s Fresh Market banners. The company employs nearly 10,000 associates and its CARES Foundation has donated more than $5 million to local communities.