MyChelle, a natural skin care product maker, launched three new anti-aging skin care “superheroes” at Natural Products Expo West in March: Remarkable Retinal Serum, Wrinkle Spot Treatment and Advanced Argan Oil.
Each new product is made with proprietary ingredients exclusive to the MyChelle line. The products’ packaging also has been updated to increase product longevity and boost results, the company says.
The Remarkable Retinal Serum, formulated to be non-irritating, is made with a form of vitamin A called retinal. Combined with orange plant stem cells and Ceramide 3, this serum has been shown effective in reducing fine lines and redness, accelerating cell turnover and collagen reproduction, diminishing age spots and sun damage, and refining pores while preventing breakouts. MSRP: $47.50/1 fl. oz.
The Wrinkle Spot Treatment uses a stainless steel rolling ball applicator to stimulate collagen, relax expression lines, restore skin elasticity and firm and tighten skin with a blend of Argireline, Leuphasyl and Instalift Goji. The combination of Argireline and Leuphasyl was found in studies to reduce the depth of wrinkles up to 47 percent when used twice daily for 28 days. MSRP: $38.50/0.27 oz.
Advanced Argan Oil is formulated to naturally fight the signs of aging. The ultra-conditioning Argan Oil is enhanced with baobab, an African superfruit that is rich in vitamins A, D, E and F. This USDA organic oil minimizes the look of fine lines and wrinkles and increase hydration for healthy, vibrant skin. It can be used for head-to-toe hydration—on the skin, on wet or dry hair, mixed into creams and body lotions or as a cuticle or bath oil. MSRP: $14.50/1 fl. oz.
“We believe women deserve the very best when it comes to their skin, so we developed these new products with highly-effective, active ingredients and concentrations that aren’t available anywhere else in the market,” said Sarah Eggenberger, VP of product development.
The line is gluten free, GMO free, cruelty free and vegan friendly. MyChelle products are available at Whole Foods Market and online at MyChelle.com.