The National Frozen & Refrigerated Foods Association (NFRA) has hired PR firm Edelman to help enhance NFRA’s existing marketing campaigns and recharge efforts around promoting frozen and refrigerated dairy foods. Efforts will officially kick off in January 2013 with a focus on expanding NFRA’s annual March Frozen Food Month promotion. Enhanced efforts will include “influencer […]
Category: National
Posted in, National, Suppliers
New Kraft Foods Group Reports 3Q Net Revenue Increase
Newly independent Kraft Foods Group Inc. has reported strong third quarter 2012 results with top- and bottom-line growth fueled by new products, increased investments in advertising and consumer spending, and significant productivity gains. “Our third quarter results demonstrate the power of our brands, our people and our innovation,” said Tony Vernon, CEO of Kraft. “We […]
Posted in, National, West
Prop 37 Defeated: California Voters Say No To GMO Labeling Proposal
Proposition 37, which would have required labeling of genetically modified foods, was soundly defeated Tuesday in California, the San Jose Mercury News reports. The measure trailed 53 percent to 47 percent with nearly 90 percent of the vote counted at 3:30 a.m. (PT) Proposition 37 advocates relied on social media and a strong grass-roots campaign […]
Posted in, Center Store, National
Report: Pet Market Increases 15 Percent In Past Five Years
Pets are not only a man’s best friend, they are often looked upon as a four-legged member of the family. As a result, the retail sales of pets and related supplies and services have produced consistent gains from 2007-12, despite a turbulent economy. Mintel’s latest report estimates the pet market is worth more than $49 […]
Posted in, Equipment & Technology, National
Unified Grocers Establishes Online ‘eShop-Rewards’ Program
Unified Grocers, the largest wholesale grocery distributor in the western United States, is offering independent retailers an exclusive “eShop-Rewards” program that allows consumers to earn points toward a $25 prepaid Visa Rewards card (in addition to their regular credit card points) while shopping online at more than 1,000 of the nation’s top online merchants. Consumers […]
Posted in, Executive News, National
Campbell Soup Co. Appoints Senackerib To New CMO Position
Campbell Soup Co. has appointed Michael Senackerib to the newly-created role of CMO, reporting directly to Campbell’s President and CEO Denise Morrison. Senackerib, 47, will lead Campbell’s marketing function, including marketing services, global advertising, design, media, digital marketing and consumer and customer insights. “World-class marketing is critical to Campbell’s success as we seek to drive […]
Posted in, National, The Independent Perspective
Grocers Take Notice: FDA Tobacco Compliance Checks Are On The Rise
by Peter J. Larkin/president and CEO, NGA Special to The Shelby Report The Tobacco Control Act, signed into law by President Obama in June of 2009, gave the Food and Drug Administration (FDA) explicit power to regulate the manufacturing, marketing and sale of tobacco products. Since then, the retail industry has been subjected to new […]
Posted in, Beverage News, National, Perishables
Almond Breeze Introduces Single-Serve Packs
There’s a new addition to the grab ‘n’ go cooler—Almond Breeze Almondmilk, now available in 11-oz. single-serve aseptic packs with a convenient, resealable screw-top closure. There are three available flavors, Original, Original Unsweetened and Vanilla Unsweetened. Made from real almonds, Almond Breeze Almondmilk is free of dairy, soy, lactose, cholesterol, peanuts, casein, gluten, eggs, saturated […]