Kroger Precision Marketing (KPM), powered by 84.51°, has launched a suite of new managed-service offsite programmatic capabilities. An in-house team will activate across programmatic audio, programmatic CTV and dynamic creative optimization (DCO) for display. The move comes as more brands are applying purchase-based audiences across streaming media. However, KPM noted, many mid-sized consumer packaged goods […]
Category: National
Posted inCorporate Store News, Ahold Delhaize, National, News
Ahold Delhaize USA Unites For Company-Wide Fall Day Of Service
Ahold Delhaize USA held its biannual Fall Day of Service on Sept. 19, with employees across seven states supporting various efforts aimed at addressing food insecurity. “Each year, our Fall Day of Service reminds us of the power of coming together to make a meaningful difference,” said Christy Phillips-Brown, VP of communications at Ahold Delhaize […]
Posted inMeat/Seafood/Poultry, National, News
Godshall’s Quality Meats Introduces New Chicken Bacon
Godshall’s Quality Meats has launched a new innovation, Godshall’s Chicken Bacon, made from premium whole muscle chicken and smoked in Godshall’s smokehouse. Chicken bacon debuted in August at Lowes Foods in the Carolinas. The distribution is expanding to more than 200 Acme and Safeway locations across the Mid-Atlantic in September and additional retail stores later […]
Posted inPrivate Label Brands, National, News, The Kroger Co.
The Kroger Co. Introduces Simple Truth Protein Product Line
The Kroger Co. has launched Simple Truth Protein products, a new line that includes more than 80 protein-packed affordable meals and snacks that are free from unwanted ingredients, such as artificial colors, flavors and preservatives. “Simple Truth Protein is Kroger’s largest product expansion for the brand yet, designed to support customers who are prioritizing wellness […]
Posted inProduce News, National, News
Fruit Posted Strong Sales In August While Vegetables Lagged
In the midst of fluctuating consumer sentiment and a shifting retail landscape, the fresh produce department saw a “tale of two categories” in August. After mild growth in July, the first in many months, vegetable dollar and volume sales once again fell behind year-ago levels, while fruit had a very strong month, representing eight of […]
Posted inCorporate Store News, Ahold Delhaize, Dairy News, National, News
Ahold Delhaize, Danone Partner On Dairy Sustainability Pilot
Ahold Delhaize USA, Danone North America and The Nature Conservancy have launched a collaborative pilot program aimed at improving sustainability in dairy farming. The initiative will work with select dairy farms in Danone North America’s yogurt product supply chain to reduce methane emissions, strengthen on-farm resilience and enhance supply chain sustainability. Over the next five […]
Posted inOnline Grocery Technology, Independent Store News, National, News, Retail Media
IGA, SHOPtoCOOK Offer Independent Grocers Next-Gen Digital Solutions
The Independent Grocers Alliance (IGA) has partnered with SHOPtoCOOK to bring its full suite of customer engagement tools to IGA member stores. SHOPtoCOOK is an independent-focused provider of customized websites, mobile experiences and accessible in-store interactive media integrated to the top loyalty/digital coupon programs. A highlight of the partnership will grant IGA member stores access to […]
Posted inAssociation News, National, News
NGA Foundation Awards 23 Scholarships
The NGA Foundation, the 501(c)3 nonprofit arm of the National Grocers Association, has announced the 23 recipients of its annual scholarship program, awarded to students planning careers in the grocery industry. “Investing in students through scholarships is one of the most powerful ways the NGA Foundation can help secure the future of the independent grocery […]